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Business Vitality®

Business Vitality®

Written by: Catherine Cantey
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About this listen

The Business Vitality® Podcast explores leadership, decision-making, and complexity through thoughtful conversations and solo reflections. Hosted by Catherine Cantey, the podcast draws from decades of experience across corporate leadership, strategic advisory work, consulting, and project-based execution. Episodes focus on creating clarity, alignment, and forward movement when leaders are navigating growth, transition, and high-stakes decisions. Rather than tactics or trends, the podcast centers on judgment, responsibility, and execution in real-world environments where decisions carry lasting impact. Business Vitality® and the Business Vitality® Podcast are produced by Cantey Advisors.Copyright 2026 Catherine Cantey Careers Economics Leadership Management & Leadership Personal Success
Episodes
  • 204 - Culture with Michael Fortinberry
    Apr 7 2026

    Your host, Catherine Cantey, speaks with the Co-Founder & COO of Protiv, Michael Fortinberry.

    Why do annual bonuses fail to motivate hourly workers? In this episode, we discuss revolutionizing incentive compensation for construction and the trades. We cover the three must-haves for any bonus system: frequency, simplicity, and transparency—and how sharing the math of labor savings can turn your crew into a highly motivated team. Plus, we dive into what authentic company culture actually looks like and why your people should come before your customers.

    We talk about:

    -Changing behaviors with rewards that work,

    -What 2 things great businesses need,

    -How to leverage employee brains.

    To learn more about Michael's work, visit Protiv.Com.

    If you'd like to be a guest on The Business Vitality® podcast, click HERE.

    For more information, visit CatherineCantey.com.

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    33 mins
  • 203 - Executive Edge: Monetize Your Knowledge with Catherine Cantey
    Mar 10 2026

    In this solo episode of the Business Vitality podcast, your host Catherine Cantey shares a practical, lean approach to building a profitable online teaching membership. Catherine explains how small business owners, artists, and creators can launch a monthly subscription course without spending a fortune on fancy tech or overbuilding content. It’s all about testing the waters, keeping video production incredibly simple, and turning the questions you already answer every day into scalable, recurring revenue.

    We talk about:

    -Structuring the monthly course timeline

    -Choosing budget-friendly tech platforms

    -Delegating file indexing and platform uploads to a Virtual Assistant

    To learn more visit CatherineCantey.Com or email team@catherinecantey.com.

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    28 mins
  • 202 - Future-Proofing Your Career with Sonjia Price
    Feb 10 2026

    Your host, Catherine Cantey, talks with Executive Advisor of Infinite Leaders, Sonjia Price.

    In this episode, we explore the art of navigating organizational change and building a resilient career in an evolving workplace. From merging four legacy teams into one cohesive unit to helping employees understand their roles during times of uncertainty, Sonia shares insights on leading through complex transformations with clarity and structure.

    We talk about:

    -Mergers and promotions,

    -Raising your hand,

    -Personal branding.

    To learn more about Sonjia's work, visit InfiniteLeaders.Co.

    If you'd like to be a guest on The Business Vitality® podcast, click HERE.

    For more information, visit CatherineCantey.com.

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    30 mins
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