In this special Creative Mixer session from Rwanda 🇷🇼, I teamed up with my friend Olawale for a practical and honest conversation on creativity as both a calling and a business. ‘Wale spoke on the business of creativity; discovering your creative superpower, moving from passion to profit, niching down, building scalable systems, and becoming a top-of-mind brand.

I shared insights on the creative process; why creativity is a learnable process, the role of structure and self-awareness, collaborating effectively, generating ideas, and navigating impostor syndrome. We had live Q&A and real-life conversations with creatives across the community.

This episode is for creatives who want clarity, confidence, and direction.

Listen in and stay tuned for the Kenya edition.

Connect with ‘Wale Akinmoladun on ⁠⁠LinkedIn⁠⁠ , ⁠Facebook⁠ and ⁠⁠Instagram⁠

Do follow us on instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ and YouTube

Timestamps:

(0:00) - Welcome

(1:53) - Intro to Creative mixer

(3:00) - Business side of Creativity

(4:18) - Your creative superpower

(5:29) - From Passion to Profit

(8:00) - Niches Create Riches

(12:02) - Target mArket Reality

(16:50) - Scalling Smart with System

(18:40) - Build Good Business Relationships

(22:30) - Manage Skilfulness with Business

(24:14) - Own the Craft, Build a Legacy

(30:03) - Charging Correctly - Q&A

(27:18) - Building a Top of Mind Brand

(36:34) - Creativity is a Process

(39:30) - Business is Problem-Solving

(40:50) - Structure creates Professionalism

(42:54) - Be Self-Aware & Collaborate

(47:15) - How to Get Ideas

(50:56) - Dealing with Imposter Syndrone

(51:59) - Know what Inspire you

(52:59) - Outro

Don't forget to leave a comment on what resonate with you 👇🏾