Think AI is just a chatbot? You’re already behind. In this eye-opening episode, Logan and Nate dive deep into how AI is transforming real estate, content creation, and the way we live and work. From OpenAI's latest features to Meta’s virtual world experiments, discover how tech giants are reshaping our industries.

We also break down:

💥 The REAL impact of generative AI on property marketing & brand content

🏡 Real estate trends: falling interest rates, new homebuyer programs, and why listings may surge in 2025

🤖 How creators are using tools like Sora, Luma Labs, and Claude to turn imagination into income

🧠 Why your mindset and creative vision matter more than ever in the AI age

📉 Housing market skepticism, 40-year loans, and the truth about the “American Dream”

Whether you're an agent, a creator, or just future-curious, this one’s packed with valuable insights. Hit play and stay ahead of the curve!

🔗 Follow us on YouTube & Spotify
📲 DM us topics you’d love covered next episode!

Welcome back to The CLOUT. Agents Podcast! This week, we dive deep into the latest real estate industry shake-up with Redfin acquiring Rocket Mortgage and what that means for Zillow, top agents, and the future of home buying!

🔎 In this episode, we discuss:

✅ What the Redfin x Rocket deal means for real estate 🏡
✅ Zillow vs. Redfin: Who will win the battle for market share? ⚔️
✅ How tech giants are disrupting the traditional agent model 🚀
✅ The Keller Williams investment and what it means for agents 🤯
✅ AI’s role in real estate transactions & agent survival 🤖

Want to stay ahead? Learn how to compete, provide next-level value, and keep growing your real estate business in a world dominated by big tech & AI!

Subscribe for more: Don’t miss our weekly episodes on real estate trends, business growth, and marketing strategies! Hit that LIKE 👍 and SUBSCRIBE 🔔 to stay updated!

#RealEstate #Zillow #Redfin #RocketMortgage #AIinRealEstate #TopAgent #KellerWilliams #RealEstateNews

In this episode of The CLOUT. agents Podcast, we break down the latest real estate trends impacting agents and home buyers.

🔹 Are tariffs driving up home prices?
🔹 Why did 71% of real estate agents fail to sell a single home last year?
🔹 The shocking truth about today’s homeownership age.
🔹 Is the American Dream slipping away?

From skyrocketing construction costs to market uncertainty, we discuss what’s really happening and how CLOUT. agents can stay ahead in 2024.

📌 Follow @cloutagents for more real estate insights!
👉 YouTube: Subscribe & turn on notifications!

Timestamps:
⏳ 0:00 – Welcome to The CLOUT. agents Podcast
⏳ 1:12 – The real estate market never sleeps: This week’s top headlines
⏳ 3:30 – Tariffs & real estate: Are building costs skyrocketing?
⏳ 8:45 – The future of home construction: Will lumber be replaced?
⏳ 14:20 – Stock market drops & real estate: What’s the connection?
⏳ 19:05 – Home affordability crisis: Why buying a house is harder than ever
⏳ 24:15 – Why are so many real estate agents struggling? 71% didn’t sell a home
⏳ 28:50 – The Zillow & NAR lawsuit: What’s really happening?
⏳ 33:40 – The best strategy for CLOUT. agents in 2024: Become the local expert!
⏳ 37:15 – Final thoughts & how to dominate real estate this year

💬 What are your thoughts on today’s market? Drop a comment below! ⬇️
🔔 Don’t forget to like, subscribe & stay ahead with CLOUT. agents!

Real Estate News: The Biggest Industry Shifts You Need to Know

This week on the CLOUT. Agents Podcast, we’re covering the biggest real estate headlines:

Remax’s rebrand – smart move or branding disaster?
AI in real estate – is technology replacing agents?
Florida’s plan to eliminate property taxes – will it drive growth?
Zillow’s long-term strategy – is it a threat to realtors?
We break down what’s happening, why it matters, and what it means for the future of real estate.

Episode Breakdown
00:00 – Intro & today’s real estate headlines
05:00 – The Remax rebrand: Industry reaction
15:30 – AI in real estate: Will it replace agents?
30:00 – Florida’s property tax changes: What’s at stake?
45:00 – Zillow’s long-term game plan: What agents should know
55:00 – Future of real estate: What’s next?

Follow Us for More Real Estate Insights
Instagram: https://www.instagram.com/cloutagents/

Subscribe for more real estate updates every week.

#RealEstateNews #Realtors #RealEstateMarket #AIinRealEstate #Zillow #Remax #HousingMarket

CRM for Agents: The Ultimate Growth Tool 🎙️🏡

In this episode, Montana, Logan, and Blake dive into one of the most powerful tools for real estate success: CRMs (Client Relationship Management systems). Whether you're a solo agent or running a brokerage, mastering CRM can transform your business, streamline follow-ups, and automate growth.

💡 Why This Episode is a Must-Watch:

✅ What is a CRM & why every real estate agent needs one.
✅ How automating your business can save time & increase revenue.
✅ The #1 mistake agents make when managing client relationships.
✅ How to replace multiple costly software subscriptions with an all-in-one CRM.
✅ Why successful agents NEVER rely on memory alone to manage leads.

⏰ Timestamps

0:00 – Welcome to The Clout Agents Podcast!
1:15 – What is a CRM? Why It’s Essential for Real Estate Agents
4:45 – The Pain Points: Why Most Agents Struggle with Lead Management
9:20 – Automation vs. Manual Follow-ups: The CRM Advantage
13:05 – The High Cost of Using Too Many Tools (Mailchimp, Calendly & More)
17:30 – Meet Beatrice: The AI Assistant That Books Your Calls & Follows Up for You
22:15 – How a CRM Helps You Close More Deals with Less Effort
26:10 – CRM for Solo Agents vs. CRM for Brokerages
30:40 – The Future of Real Estate Tech: What’s Next for CRMs?
34:50 – Final Thoughts + How to Get Early Access to the Clout CRM

🚀 Key Takeaways from This Episode:

🔹 CRM is Your Business Lifeline – It’s not just a database; it’s a growth tool.
🔹 Stop Wasting Time – Automate follow-ups, emails, and appointment scheduling.
🔹 Reduce Costs & Increase Efficiency – Eliminate unnecessary software & streamline your workflow.
🔹 Solo Agents & Brokerages Both Benefit – Whether you’re a one-person team or a large office, a CRM keeps deals moving forward.

Pivot your real estate strategy before it’s too late! If your listings aren’t selling, leads are drying up, or your marketing isn’t getting results, it’s time to make a change. Successful agents know that staying ahead means adapting—and in this episode of The Clout Agents Podcast, we break down the biggest signs that it’s time to shift your strategy and how to make the right moves.

🚀 In This Episode, You’ll Learn:
✔️ When & why you should pivot your real estate strategy.
✔️ How CRM, automation & follow-ups can boost your lead pipeline.
✔️ Why your listing media & marketing approach might be outdated.
✔️ The power of social media & video content for real estate growth.
✔️ Real-life agent success stories on shifting strategies for bigger results.

🏡 At Clout, we help real estate professionals level up with:
📸 High-quality listing media that gets properties SOLD.
📲 Social media management & video marketing to attract more leads.
💻 CRM & automation tools to streamline & scale your business.

🔥 If your business isn’t growing, it’s time to pivot—NOW! Watch until the end for expert insights & actionable strategies that top agents use to stay ahead.

⏰ Timestamps:
00:00 Intro – Why Pivoting in Real Estate is Critical
02:15 The Biggest Red Flags That You Need a New Strategy
07:42 Real Estate Market Trends That Affect Your Business
12:30 How CRM & Automation Can Save You Time and Money
18:10 Why Listing Media & Social Media Are More Important Than Ever
23:45 How to Adjust Your Pricing & Target the Right Clients
30:20 Agent Success Stories: Real-Life Pivots That Led to Growth
38:55 The #1 Mistake Agents Make When Trying to Adapt
42:10 Final Thoughts – How to Make Smart, Effective Changes
44:43 Outro

📌 Don’t Forget To:
✅ Subscribe to The Clout Agents Podcast for weekly real estate insights.
✅ Turn on notifications so you never miss an episode.
✅ Leave a 5-star review on Apple Podcasts & Spotify!
✅ Follow us on Instagram (@cloutagents) for daily real estate marketing tips.

#RealEstateStrategy #PivotYourBusiness #CloutAgents #RealtorMarketing #ListingMedia #CRMForRealtors #RealEstateGrowth

Welcome to The Clout Agents Podcast! In this episode, Montana, Logan, and Blake break down the #1 skill every real estate agent needs: selling yourself. In real estate, it’s not just about selling homes—it’s about selling who you are and building trust with clients.

💡 Why This Episode is a Must-Watch:

✅ How to attract more clients by building relationships, not just marketing.
✅ The BIGGEST mistakes realtors make when trying to stand out.
✅ Why referrals & personal branding are more powerful than buying leads.
✅ How to find your unique edge and dominate your local market.

⏰ Timestamps:

0:00 – Welcome to The Clout Agents Podcast!
1:45 – Why Selling Yourself is More Important Than Selling Homes
5:30 – The Power of Personal Branding for Realtors
9:15 – Selling to Friends vs. Selling to Strangers
13:40 – The Truth About Buying Leads (Zillow, Social Media & More)
18:25 – How to Stand Out in an Oversaturated Market
22:10 – Social Media Strategies for Real Estate Agents
26:55 – Why Most Realtors Fail & How to Fix It
30:15 – Key Takeaways: The Secret to Selling Yourself
33:10 – Final Thoughts + How to Build Long-Term Success

🚀 Key Takeaways from This Episode:

🔹 Be Different: Don’t try to fit in—stand out with your own personal brand.
🔹 Stay Consistent: Find one marketing strategy that works and go all in.
🔹 Referrals Are Gold: Selling to friends & building relationships is easier than cold leads.
🔹 Social Media Matters: Stop posting just listings—show your personality!

📲 Connect with Us:

🌎 Website: https://www.cloutrealestate.com/
📸 Instagram: https://www.instagram.com/cloutagents/

🔥 Your brand is your business! If you found this helpful, LIKE & SUBSCRIBE for more real estate marketing tips.

#RealEstateAgent #PersonalBranding #RealtorMarketing #SellingYourself #CloutAgentsPodcast

In this special Founder’s Day episode, hosts Nate and Logan reflect on six years of building Clout, a media and marketing company that serves real estate agents and entrepreneurs. They discuss the challenges of turning a passion into a business, scaling operations, and how digital marketing, social media, and CRMs are shaping the industry.

Listeners will gain insights into the realities of entrepreneurship, content creation, and strategies for long-term business success.

Key Takeaways

• Scaling a business takes time, systems, and the right team.
• Content creation is evolving—video marketing is more important than ever.
• Entrepreneurship requires balancing passion with smart business decisions.
• The future of real estate marketing lies in automation, social media, and AI-driven content.

Timestamps

00:00 Introduction – Welcome to the Clout Podcast

02:30 From side hustle to full-time business

10:15 Lessons Learned – Avoiding burnout & why passion doesn’t always mean profit

22:45 The Evolution of Real Estate Marketing – How video content is changing the industry

34:20 CRMs & Scaling – Why automation is key for real estate agents

45:30 The Future of Content Creation – AI, short-form video, and emerging trends

55:10 Scaling Challenges – Managing growth while maintaining quality

1:05:00 Final Reflections – Innovation, competition, and what’s next for Clout

1:12:30 Closing Remarks – Where to follow Clout and final words for entrepreneurs

🌐 Website: https://www.cloutrealestate.com/
📸 Instagram: https://www.instagram.com/cloutagents/