Alison Schatz, Senior Communications Specialist at Metro Vancouver.

After completing the Advanced Professional Certificate in Behavioural Insights, Alison Schatz is finding a wide range of ways to weave BI into her work. Among other uses, Alison is drawing on BI concepts and methods to write action-focused communications, to coordinate with colleagues, to connect with difference audiences, and to lay the groundwork for herself and others to do full BI experiments to improve services and sustainability for the community.

Takuro Ishikawa, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG).

Tak Ishikawa returns to the podcast to help us understand the recent "debate" about boosts and nudges. To help ground the conversation, we disentangle terms like heuristics, biases, nudges, and boosts. In the end, Tak and I firmly agree that there is no debate -- both boosts and nudges are extremely valuable. Instead, it's about nuance and choosing the right intervention (or combination of interventions) for the situation.

Clea Stone, Associate Director at The Sound.

Because Clea Stone recently completed the Advanced Professional Certificate in Behavioural Insights to complement her existing skillset from a decade of work in market research, she's perfectly equipped to help us explore the intersection of market research and behavioural insights. To wit, Clea brainstorms opportunities for integrating BI into market research and profiles qualitative research techniques that can round out the BI repertoire.