In this episode of Children’s Book Marketing Made Easy, Harleigh shares why building a children's book brand can be one of the most powerful ways to increase book sales, grow a loyal audience, and create a long-term publishing business.

Many self-published authors focus on publishing one book at a time, but the most successful children's book creators often build something bigger than a single title. In this episode, Harleigh explains how recurring characters, consistent themes, recognizable artwork, and serving the same audience can help readers connect with your books and keep coming back for more. She also shares examples from her own Doppy brand and other successful children's book series to show how a strong brand can make marketing and selling future books much easier.

What You’ll Learn

• Why building a children's book brand can help you sell more books
• The difference between publishing individual books and creating a recognizable brand
• Why consistent themes and messaging help strengthen your children's book author brand
• How serving the same target audience can help your business grow faster

Watch the Original YouTube Video

If you prefer a visual walkthrough, you can watch the original video here:
https://www.youtube.com/watch?v=l0liRK8XA4U&t=1s

Work With Me + Resources

Book a 1:1 Coaching Call with Me:
[60 Minute Zoom Call]
[40 Minute Zoom Call]
Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business:

Author Growth Roadmap
Get Free Traffic + Book Sales:
Free Traffic Formula Mini Course

Free Resources for Children's Book Authors

Children's Book Marketing Guide
Instagram Content Planner
Book Launch Team Checklist + Email Templates

Connect

If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

In this episode of Children’s Book Marketing Made Easy, Harleigh breaks down how to get your Amazon KDP children's books ready for wholesale and into bookstores, gift shops, boutiques, and other retail locations.

Many self-published children's book authors assume wholesale is only for traditionally published authors or that they need a distributor to get their books into stores. In this episode, Harleigh shares two different wholesale paths you can take depending on your publishing goals: a print-on-demand approach using IngramSpark and an inventory-based approach using Shopify and Faire. She walks through the pros and cons of each method so you can decide which option is the best fit for your children's book business.

What You’ll Learn

• The two different paths to getting your children's books wholesale-ready
• The pros and cons of print-on-demand wholesale versus carrying inventory
• Why Shopify can be a valuable tool for children's book authors
• How to prepare your business for wholesale opportunities

Watch the Original YouTube Video

If you prefer a visual walkthrough, you can watch the original video here:
Amazon KDP to Bookstores: https://youtu.be/HftJC7XFrko?si=GAsUQbyQM5cQIXBK
Offset Printed Children's Books to Stores: https://youtu.be/fvlsCH3UMo0?si=avlPpM8a-N1Pee8Y

Work With Me + Resources

Book a 1:1 Coaching Call with Me:
[60 Minute Zoom Call]
[40 Minute Zoom Call]
Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business:

Author Growth Roadmap
Get Free Traffic + Book Sales:
Free Traffic Formula Mini Course

Free Resources for Children's Book Authors

Children's Book Marketing Guide
Instagram Content Planner
Book Launch Team Checklist + Email Templates

Connect

If you found this episode helpful, consider following the podcast, leaving a review, and sharing it with another children’s book author!

In this episode of Children’s Book Marketing Made Easy, Harleigh shares some of the most common scams targeting self-published children's book authors today. Self-publishing has created incredible opportunities for children's book authors, but unfortunately, it has also created plenty of opportunities for scammers!

Drawing from her own experiences and conversations with coaching clients, she explains the red flags to watch for so you can protect your time, money, and publishing business.

What You’ll Learn

• Warning signs that an illustrator may not be legitimate
• How to identify fake reviewer and influencer accounts
• Practical ways to protect yourself and your publishing business from scams

Watch the Original YouTube Video

If you prefer a visual walkthrough, you can watch the original video here:
https://youtu.be/BpqwhZqUTns?si=btnCraNWY27mwtCj

Videos/ Resources Mentioned:
How to Spot Illustrators Using AI: https://youtu.be/MjPXdgvVmew?si=wZsjKmPqTTYHbup_

Free Self-Publishing on Amazon KDP Course: https://www.skool.com/author-growth-academy/classroom/7b128725?md=4e7d49151fe24c8c97785bf787297460

Work With Me + Resources

Book a 1:1 Coaching Call with Me:
[60 Minute Zoom Call]
[40 Minute Zoom Call]
Join My Signature Membership Program to Publish, Launch, and SCALE Your Children's Book Publishing Business:

Author Growth Roadmap
Get Free Traffic + Book Sales:
Free Traffic Formula Mini Course

Free Resources for Children's Book Authors

Children's Book Marketing Guide
Instagram Content Planner
Book Launch Team Checklist + Email Templates

Connect

If you found this episode helpful, consider following the podcast and sharing it with another children’s book author.