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Closing Arguments - The Brain Heist: How Lawyers Hack Jury Psychology

Closing Arguments - The Brain Heist: How Lawyers Hack Jury Psychology

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Miles Mercer explores the psychology behind closing arguments in "The Brain Heist," revealing how trial lawyers weaponize cognitive biases like the recency effect, emotional hijacking, and anchor bias to sway juries. Drawing on courtroom research and neuroscience, Mercer exposes the sophisticated persuasion tactics that turn deliberation rooms into theaters of engineered decision-making.

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