Feeling overwhelmed by social media marketing for your business? In this episode of SheNETWorks, host Carey Sheffield interviews Katie Lopus: the founder and CEO of Klo Marketing (klomarketing.com), who shares her expert insights on crafting an authentic and effective social media presence. Discover actionable tips on: -Choosing the right platforms for your audience -Showing up as the face of your brand -Crafting engaging content pillars -Boosting visibility through LinkedIn -Social media etiquette for collaborations And more! If you're ready to elevate your brand and make a genuine impact on social media in 2023, this episode is a must-listen. Our guest has been helping businesses of all sizes share their story on social media since 2013. Her boutique agency Klo Marketing (klomarketing.com) serves women-owned small businesses, agencies and global corporations. For more social media wisdom, follow @KloMarketing on Instagram and LinkedIn, and subscribe to the Klo Digest email newsletter at klomarketing.com/subscribe for monthly strategy tips delivered to your inbox. #SocialMediaMarketing #SocialMediaTips #InstagramTips #LinkedInMarketing #FacebookMarketing #SocialMediaForBusiness #MarketingInterview #Entrepreneur #WomenInBusiness #SheNETWorks