"The project was seventeen and a half thousand square meters, filmed and photographed by a NASA satellite, that's how big it was! "

Lee Bofkin is the CEO and co-founder of Global Street Art, Europe’s leading painting company who’s produced over 3000 public artworks for global brands, working with world class artists – and on a mission to live in painted cities.

But what makes Lee interesting isn’t just the company he's built. It’s the way he thinks.

For context, Lee is a former UK breakdancer with a PhD in Evolutionary Mathematics and passionate documentarian, turned co founder - oh and his dog is called Paintbrush. Love it!

This episode isn’t just about street art, it’s about heart, craft and the sheer determination of what it takes to build and sustain a business slap bang at the intersection of art and commerce.

Lee shares the happenstance of meeting his co-founder, how in the early days he was scaling iconic buildings with street artists come rain, sleet and shine, as well as supporting the now recognisable names in culture before they got famous, like Sam, AKA Mr Doodle, Gary Stranger & Marija Tiurina - to now, needing to take a more birds-eye view on the business and its P+L… a familiar story to founders ;)

At GSA, Lee has built the system that connects artists, cities and organisations - turning something that once existed on the fringes into a recognised part of the cultural economy. For the last 12 years GSA has grown globally in size and stature to be commissioned by the who’s who in brand land from Valentino to Spotify, Burberry to Netflix, we’re talking Don Julio x Peggy Gou murals, to Fendi takeovers in the Miami Design District.

On GSA channels, they describe themselves as “Human-powered and handmade"– and in this conversation with Lee, we know you’ll hear and feel the humanity all over it!

So, hit the play button and meet the incomparable Dr. Lee Bofkin.

Follow @globalstreetart & @Leebofkininspo

Thoughts on the episode? DM us @creativebloodworld

EPISODE CREDITS

Hosted by Laura Conway

Content Editor Nicola Collins

Guest Producer Louise Anscomb

Produced by Scenery Studios

Show Music by Ben Tarrant-Brown

"I think to be successful, you need to be able to tolerate all of the mixed emotions that come with backing yourself and putting yourself out there” – QJ.

In this episode, Quentin shares the very real emotions behind launching her own brand, House of Quentin Jones. From self-doubt and reinvention to ambition and instinct, it’s a refreshingly candid conversation about evolving beyond the career that found you – and having the nerve to build the one you actually want.

Quentin is a unique character and force who’s straddled life both in-front of the lens as a model and then to behind, directing high profile campaigns for fashion, culture and luxury giants including Chanel, Adidas, Dior and Louis Vuitton – so, the move into founding her own brand wasn’t an escape from a lacking career – it’s an expansion of an already established one!

Quentin reflects on, the power of luck and instinct guiding her trajectory, moving fluidly between disciplines, early success in filmmaking and photography, recognising the superpower of production and the questioning that led to a pivitol shift.

This is an unfiltered conversation about risk, identity and the uncomfortable but powerful act of backing yourself.

Buckle up! It’s raw. It’s real. And it’s right on time!

Quentin Jones is a multidisciplinary artist and filmmaker whose work blends collage, surrealism, and expressive hand-made processes. After years creating imagery for global fashion houses and directing acclaimed film projects, she founded House of Quentin Jones — a design-driven world where art slips into everyday life. She studied Philosophy at Cambridge before completing an MA in Communication Design at Central Saint Martins. Canadian-born, London-raised, and now Brooklyn-based, Quentin brings a multifaceted, eclectic sensibility to everything she creates.

Follow Quentin @quentin_jones / @house_of_quentin_jones

Thoughts on the episode? We’d love to hear them — DM us @creativebloodworld

EPISODE CREDITS

Hosted by Laura Conway

Content Editor Nicola Collins

Produced by Scenery Studios

Show music by Ben Tarrant-Brown

"Passion is energy. You’ll know it when you have it. Passion is inseparable from pain. If you want and believe in something deeply, you won’t let go, even when the road gets bumpy."

What happens when you treat passion not just as a feeling, but as a strategy?

This week, we sat down with Sandra Reichl and Karin Novozamsky, the Vienna-based co-founders of A Passion Thing — a biannual magazine celebrating creative trailblazers who have turned what they love, into their business.

Launched in 2019, A Passion Thing is more than a magazine — it’s a manifesto for redefining success on your own terms. Sandra and Karin are part of a new creative vanguard championing purpose-driven careers, radical imagination, and the power of leaning into what truly moves you. Consider this episode your blueprint!

TOGETHER WE'RE COVERING

• Definitions of success and passion
• Where drive and motivation come from
• A team vs a one-man/woman show
• The F word (failure) and how to deal with it
• Lessons fear and doubt can teach us
• Family business and generational change
• Why being flexible is the new power move
• Value systems
• Outside the box thinking
• The importance of keeping your cool

Follow @apassionthing_magazine

A few references that came up in conversation:

• The Feldenkrais Method
• Ottilengi’s spiced pea stew recipe
• Fear, Pain and Other Friendsby Avi Grinberg

Thoughts on the episode? We’d love to hear them — DM us @creativebloodworld

EPISODE CREDITS

Hosted by Laura Conway
Produced by Scenery Studios
Show music by Ben Tarrant-Brown