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Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online

Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online

Written by: Lyric Kinard
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About this listen

Creatives on Camera explores how artists, makers, and creative educators turn what they know into workshops, courses, and income.


Host Lyric Montgomery Kinard shares real conversations about teaching online, finding students, pricing, simple tech, and building a business that works in the real world. If you want to teach your craft but feel stuck on where to start—or how to make it sustainable—this podcast shows you what’s actually involved.

© 2026 Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online
Art Economics Leadership Management & Leadership
Episodes
  • Creating a Safe Online Community for Artists
    May 12 2026

    What if you stopped trying to reach everyone and started building something real for the people who actually need you?

    In this episode, I'm talking with Maddie Kertay, founder of the Badass Quilter Society, a values-driven creative community for progressive quilters, crafters, and makers. Maddie built her Patreon from a simple sticker subscription into a protected, paid community space with thousands of engaged members. Her approach is grounded, practical, and refreshingly direct: you don't need virality, you need connection.

    We talk through how she structures her Patreon tiers, why a $3 barrier to entry changes who shows up, how she went from fewer than 300 Instagram followers to over 105K in two years by being unapologetically clear about who she is, and how she set a financial baseline from day one so her business could actually support her life.

    If you've been wondering whether you need a bigger audience before you start, this conversation will shift that thinking entirely.


    Learn more about The Academy for Virtual Teaching here.


    Let's Connect!

    • Join The Academy for Virtual Teaching
    • Instagram
    • Facebook


    >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!


    Show More Show Less
    48 mins
  • How Artists Can Build a Career Through Connection and IG Live: Michele Muska’s Creative Journey
    Apr 28 2026

    In this episode, I sit down with Michele Muska, a textile artist, craft industry connector, and the face of the iron brand Oliso. Michele has spent decades doing many things at once: painting, art therapy, product development, publishing, hand stitching, and now custom stitching on clothing. Her career has always been shaped more by curiosity and connection than by a tidy plan. She and her friend Leslie Tucker Jenison have been hosting a weekly Instagram Live since August 2020 (phone-only, low-tech, low-pressure), and their Wednesday Afternoon Chats have become a quiet cornerstone of community for artists and makers. Michele reflects on why engagement matters more than follower count, how lifting other creatives is always worth it, and why a small, loyal audience is a real business asset.

    This conversation is a gentle reminder that creative lives don't have to look a certain way. They just have to be yours.


    Learn more about The Academy for Virtual Teaching here.


    Let's Connect!

    • Join The Academy for Virtual Teaching
    • Instagram
    • Facebook


    >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!


    Show More Show Less
    37 mins
  • YouTube Should Be Your Main Social Media Channel
    Apr 14 2026

    If social media has been feeling like a constant pressure… like you’re always behind, always needing to post more, but not really seeing the results you hoped for, you’re not alone. I’ve been feeling that too.

    In this episode, I wanted to have a real conversation about a different way to approach content as a creator. Not doing more, not being everywhere, but choosing one platform that actually works with you, not against you. For me, that platform is YouTube. Not because it’s trendy, but because it gives your work a longer life. It lets your content be found when someone actually needs it. It allows you to teach, share, and connect more deeply without constantly chasing the next post. I talk about why YouTube works differently, how to think about creating content based on what people are already searching for, and why you don’t need to show up every day to grow something meaningful.

    If you’ve been feeling stretched thin or wondering if there’s a more sustainable way to build your audience, this episode is for you. It might just change how you think about content altogether.


    Let's Connect!

    • Join The Academy for Virtual Teaching
    • Instagram
    • Facebook


    >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!


    Show More Show Less
    18 mins
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