🔹HOSTS: Aaron Sherman (https://www.youtube.com/@BuildWithFire5) Leo Curbelo (https://www.instagram.com/leocurbelofilm/)

Creator Fury Episode 6 dives into crafting standout marketing hooks for business promo videos, moving beyond generic templates and AI tools to create engaging, personalized content that drives sales. Hosts Aaron Sherman and Leo Curbelo share real-world examples like Volkswagen's legendary "Lemon" anti-ad and the quirky Isuzu "Lies" campaign to show how humor and self-deprecation hook audiences.

Using different angles such as anti-ads, personality-driven stories, or dramatized customer scenarios can help you stand out from influencers and cookie-cutter templates.​

Recent industry news for December 2025: Omnicom-IPG merger, Netflix-Warner Bros, Paramount deals, and Disney's moves impacting creativity and competition.​

Actionable Takeaways

Identify your business's unique DNA and niche audience for targeted campaigns over broad "four-quadrant" approaches.​

Tune in weekly for tips, tricks and hacks on promo videos, branding, and successful campaigns.

Like, subscribe, and comment your hook ideas below! Contact fire5films.com or Creator Fury for free consults. We'd love to speak with you.

👥 Book a FREE 1:1 session with us to discuss your project needs. If you want help turning your customers’ pain points into clear, effective short-form promo videos, reach out to Creator Fury for a no-pressure chat about your next project. Just schedule 15 minutes with us here:

👉 https://bwf5.fire5films.com/calendar

CREATOR FURY ALL EPISODES:

👉 https://www.youtube.com/playlist?list=PLp2wi3QC8D3uFqU16Rm4UOyKAQd3RukbT

🔹 Aaron also teaches and assists you with your After Effects solutions, so grab Aaron's free After Effects presets & resources here:

👉 https://bwf5.fire5films.com/welcome

✨ Thank you for watching! Subscribe for more live filmmaker breakdowns, Video Engagement tips, and BTS workflow experiments.

🔹HOSTS: Aaron Sherman (https://www.youtube.com/@BuildWithFire5) Leo Curbelo (https://www.instagram.com/leocurbelofilm/)

In this episode of Creator Fury, Leo and Aaron break down the six core “pain points” your customers feel and show how to turn them into powerful promo video messages for your business. You will hear real-world examples from big-brand pharma and skincare spots, plus simple scenarios like coffee shops and window installers that make the ideas easy to apply.​

You will learn:

• What “pain points” really are (beyond the marketing buzzword) and why they matter for short-form promo videos

• The six key areas customers care about: saving time, easier solutions, clearer results, visible expertise, less stress, and finally getting it done right

• How small, agile teams like Creator Fury can outmaneuver giant holding-company agencies weighed down by layers of approvals and layoffs

Leo and Aaron also touch on the recent Omnicom–IPG shakeup in the ad world, the importance of staff and culture in client-facing businesses, and practical ways to discover what your customers actually want through surveys, frontline feedback, and competitor reviews.​

👥 Book a FREE 1:1 session with us to discuss your project needs. If you want help turning your customers’ pain points into clear, effective short-form promo videos, reach out to Creator Fury for a no-pressure chat about your next project. Just schedule 15 minutes with us here:

👉 https://bwf5.fire5films.com/calendar

CREATOR FURY ALL EPISODES:

👉 https://www.youtube.com/playlist?list=PLp2wi3QC8D3uFqU16Rm4UOyKAQd3RukbT

🔹 Aaron also teaches and assists you with your After Effects solutions, so grab Aaron's free After Effects presets & resources here:

👉 https://bwf5.fire5films.com/welcome

✨ Thank you for watching! Subscribe for more live filmmaker breakdowns, Video Engagement tips, and BTS workflow experiments.

🔹HOSTS: Aaron Sherman (https://www.youtube.com/@BuildWithFire5) Leo Curbelo (https://www.instagram.com/leocurbelofilm/)

In this episode of Creator Fury, Aaron and Leo break down a real small-business case study: Kuppi Coffee Company in Edgewater, NJ. From understanding a local café’s true needs to uncovering branding gaps, messaging challenges, and growth opportunities, they walk through the exact process filmmakers use to help businesses stand out and convert casual customers into loyal regulars.

They cover:

• What most small businesses get wrong about video

• How to identify a client’s real needs

• Why identity, story, and environment matter

• Ways to turn a location into a destination

• Examples from corporate client work and political ad campaigns

• The step-by-step process of planning a video strategy the right way

If you’re a small-business owner, a filmmaker, or someone trying to figure out how to make video actually work, this episode gives you a full behind-the-scenes look.

Visit Kuppi's instagram and website and order online or go directly there and experience a step back from the digital age we live in and enjoy a beautifully crafted beverage:

👉 https://www.kuppicoffee.com

👉 https://www.instagram.com/kuppicoffee/

CREATOR FURY ALL EPISODES:

👉 https://www.youtube.com/playlist?list=PLp2wi3QC8D3uFqU16Rm4UOyKAQd3RukbT

👥 Book a FREE 1:1 session with us to discuss your project needs. We can do it for, do it with or show YOU how to produce great videos that reach and engage your audience and grow your business!

Just schedule 15 minutes with us here:

👉 https://bwf5.fire5films.com/calendar

🔹 Aaron also teaches and assists you with your After Effects solutions, so grab Aaron's free After Effects presets & resources here:

👉 https://bwf5.fire5films.com/welcome

✨ Thank you for watching! Subscribe for more live filmmaker breakdowns, Video Engagement tips, and BTS workflow experiments.