In foodservice, the story behind the plate sells the spec. In this episode of Curiously Stuck, Chelsea sits down with chef-educator and entrepreneur Rose Cowell (Founder, Twenty Bites) to unpack how culinary storytelling, disciplined process, and smart content can turn stainless boxes into real sales, while spotlighting a partnership between two women entrepreneurs driving the industry forward.

What you’ll learn in this episode:
• How “slow down to go fast” (the Twenty Bites ethos) improves content, recipes, and results
• Ways to bridge marketing and culinary: hands-and-pans video, food styling, and proof-point recipes that sell equipment
• Positioning with reality: aligning brand aspiration with how customers experience you
• The power of women partnering in foodservice entrepreneurship—and why community beats going it alone
• Using personal discipline (yes, triathlon training!) to fuel creative momentum and client delivery

👉 Watch the full episode on YT @craeveco

🔗 Learn more about Craeve & Co: https://craeve.com and twentybites: https://twentybites.com/

#CuriouslyStuckPodcast #FoodserviceMarketing #CulinaryStorytelling #WomenInFoodservice #SalesEnablement #BrandStrategy #Hospitality #Entrepreneurship

Welcome to Curiously Stuck

Every founder, executive, and creative leader has been there—that pivotal moment where you don’t know the next move, but you know something has to change. Curiously Stuck is a podcast for those moments. Hosted by Chelsea Rae Stuck, brand strategist and founder of Craeve & Co., this series dives into the honest, often messy stories behind leadership pivots, unexpected challenges, and the curiosity that drives reinvention.

In this episode of Curiously Stuck, Chelsea Stuck sits down with Tyler Stambaugh to explore why emotional capital and attention are the new drivers of customer relationships.

From moving beyond transactions to building loyalty through authentic engagement, Chelsea and Tyler dig into:

• Why emotional capital is becoming the foundation of customer relationships
• The shift from transactional selling to relationship-driven marketing
• How to cut through digital noise and capture meaningful attention
• The role of technology in creating authentic customer engagement
• Why retention and loyalty are more valuable than constant acquisition
• How new platforms and visual storytelling are changing the game
• Lessons from Tyler’s entrepreneurial journey adapting to market shifts

“You can’t outspend everyone on ads anymore,” Tyler explains. “But you can out-care them.”

Whether you’re leading a sales team, scaling a startup, or rethinking your marketing strategy, this episode offers practical insights for building customer relationships that last.

🎧 Tune in, take notes, and start investing in the kind of capital that really matters.

🔗 Connect with Chelsea and Craeve & Co.: https://craeve.com/

#CuriouslyStuck #CustomerEngagement #MarketingLeadership #ContentStrategy #CommunityBuilding

Welcome to Curiously Stuck

Every founder, executive, and creative leader has been there—that pivotal moment where you don’t know the next move, but you know something has to change. Curiously Stuck is a podcast for those moments. Hosted by Chelsea Rae Stuck, brand strategist and founder of Craeve & Co., this series dives into the honest, often messy stories behind leadership pivots, unexpected challenges, and the curiosity that drives reinvention.

In this episode of Curiously Stuck, Chelsea Stuck sits down with Dan Nestle—host of The Trending Communicator podcast and longtime marketing leader—to talk about why executive positioning matters now more than ever.

From navigating reputation crises (yes, even the dreaded kiss-cam moment) to building credibility in a noisy digital world, Chelsea and Dan dig into:

✨ Why executive presence online is a business necessity
✨ The difference between personal brand and corporate brand
✨ How to avoid “AI slop” and use AI as a tool to enhance authenticity
✨ Practical ways leaders in sales, foodservice, and beyond can start shaping their voice
✨ The concept of “mineable assets” and how to uncover content you already have

Whether you’re in the foodservice industry, managing sales teams, or simply trying to lead with impact, this conversation is packed with insights, stories, and strategies you can put into practice.

🎧 Tune in, take notes, and start building the positioning that sets you apart.

🔗 Connect with Chelsea and Craeve & Co.: https://craeve.com

🔗 Connect with Dan: be-inquisitive.com
| The Trending Communicator podcast

#CuriouslyStuck #ExecutiveBranding #PersonalBrand #AIandBusiness #Leadership

Welcome to Curiously Stuck

Every founder, executive, and creative leader has been there—that pivotal moment where you don’t know the next move, but you know something has to change. Curiously Stuck is a podcast for those moments. Hosted by Chelsea Rae Stuck, brand strategist and founder of Craeve & Co., this series dives into the honest, often messy stories behind leadership pivots, unexpected challenges, and the curiosity that drives reinvention.