Want to steal my Objection Handling Cheat Sheet? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Most reps don’t lose deals because their product is bad — they lose because they need the sale.

In this episode, I break down why conviction closes more deals than commission ever will. We’ll talk about the difference between calm certainty and needy selling, why customers can feel desperation instantly, and how true belief in your offer multiplies trust on the doors.

I’ll explain how conviction increases perceived likelihood of achieving whatever it is the customer is wanting without changing the product, and share real door-to-door examples of what conviction sounds like versus commission-driven energy.

If you want easier closes, better conversations, and more respect from customers, this episode will change how you sell.

Hope you enjoy.

Want to steal my Objection Handling Cheat Sheet? ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Most people think success in sales, fitness, or business comes down to talent or motivation. It doesn’t. It comes down to a formula.

In this episode, we break down Alex Hormozi’s Value Equation and show how it applies directly to door-to-door sales, recruiting, and life:

Value = (Dream Outcome × Likelihood of Achievement) ÷ (Time Delay × Effort & Sacrifice)

You’ll learn:

• Why people overpay for things that feel faster and easier

• How top D2D reps close more deals by reducing effort and time for the customer

• Why commission-only sales actually increases value for the right person

• How to use the formula to sell ideas to customers, recruits, and even yourself

This episode will change how you think about:

• Selling pest control

• Recruiting high-performing reps

• Designing offers that people say yes to without pressure

If you’ve ever wondered why some people win consistently while others struggle doing “the same work,” this episode explains the math behind it.

Giveaway Alert: To celebrate 100 episodes of D2D Sales: Tips and Tricks I am doing a giveaway. In collaboration with @thesamtaggart and @tyevertsen, we are offering 2 tickets to D2DCon 9 (January 22 - 24 2026). To participate in the giveaway you simply need to follow:

@tyevertsen

@thesamtaggart

@thed2dcon

this podcast

tag a friend you'd want to bring on the giveaway post found on Tyler's instagram @tyevertsen.

The more tags you make the more chances to win. Use the link below to confirm your submission.

To provide a real banger episode for you guys I went through the analytics of the podcast to find what you have found to be the most interesting topics over the past 99 episodes. There was a clear winner. Episode 35: 8 Tips to D2D Sales. So to take it a step further - we are going to lay down the 8 rules of D2D Sales to ensure success. I believe each of these rules is critical to becoming an elite in this industry.

I hope you have enjoyed the episodes and look forward to sharing more with you.

https://try-d2d-sales.kit.com/b9ee0e6876