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Decoding the shopper Indonesia

Decoding the shopper Indonesia

Written by: Kantar Indonesia
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About this listen

 Welcome to Decoding the shopper Indonesia, a podcast by Kantar. This podcast prevails the discourses that evolve around the industry of marketing and research. In each episode, we invite the experts to discuss evidence and share their insights for the future. Episode in English signed with EN / Episode dalam Bahasa Indonesia ditandai ID

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Kantar Economics
Episodes
  • S2.02 Brand Footprint 2024: Finding New Spaces with Mayora |EN

    S2.02 Brand Footprint 2024: Finding New Spaces with Mayora |EN
    Jul 9 2024
    Listen up to this special episode when we delve into the key success factors for Mayora brands in their way to be The Most Chosen Brands in Indonesia by keep finding new spaces and bring relevant innovations to their shoppers.

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    15 mins
  • S2.01 How is the FMCG outlook affected during an election year? | EN

    S2.01 How is the FMCG outlook affected during an election year? | EN
    Feb 29 2024

    Welcome to season 2!

    In this first episode, our Managing Director, Venu Madhav shared the latest trends from the FMCG industry and the outlook in the election year of 2024. Learn more from Kantar's latest report of Indonesia FMCG Outlook 2024.

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    13 mins
  • 23. Brand Footprint 2023: Frisian Flag with Veronika Utami | EN

    23. Brand Footprint 2023: Frisian Flag with Veronika Utami | EN
    Jul 26 2023

    In this episode, our Account Director, Helmy Herman had an interesting conversation with Veronika Utami of Frisian Flag Indonesia. Kantar recently awarded them as one of the Most Chosen Brands at Indonesia Brand Footprint 2023.


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    Dalam episode kali ini, Account Director kami Helmy Herman berbincang seru dengan Veronika Utami dari Frisian Flag Indonesia. Kantar baru saja menyematkan penghargaan Most Chosen Brands kepada Frisian Flag dalam ajang Indonesia Brand Footprint 2023.

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    11 mins
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