Designing a More Cost-Effective Data Analytics Solution for Consumer Brands
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About this listen
Visit the episode page for a 1-2 min. overview of the episode, our analysis of the strategic management takeaways within, and for an improved podcast listening experience.
About the GuestDaasity CEO & Co-Founder Dan LeBlanc is an analytics, customer experience, and business technology expert who is passionate about helping consumer brands achieve their goals by making more informed decisions.
Inside the EpisodeIn this episode of “Hindsight”, host Kanhai Kapadia interviews Dan LeBlanc, CEO of Daasity, a data analytics platform for consumer brands. They discuss the challenges of running a venture-backed company in a rapidly changing business environment while remaining focused on the company’s mission to deliver value to customers.
Topics by Timestamp0:57–Market changes that consumer brands are facing
7:47 – Examples of how the right data can positively affect operating results
12:50 – Using multi-channel attribution to direct company strategy
17:00 – Delivering on the profitable growth expectations of capital markets
19:39 – Leveraging your community’s wisdom to become a more effective CEO
23:44 – How to remain scrappy as your company grows and professionalizes
Resources Mentioned- KGK’s Complimentary One Day Assessment - Learn about KGK’s complimentary 1-day assessment of your company’s revenue, profit, and value creation opportunities.
- 511 Tactical
- Movement Watches
- Daasity | ELT & Analytics for Consumer Brands