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Digital Discussions Unfiltered

Digital Discussions Unfiltered

Written by: Lorna Scully
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About this listen

Digital Discussions: Unfiltered is the podcast designed to make all of ’that digital stuff’ 100 times easier for you. It’s the conversational business podcast that you never knew you needed! Lorna Scully your host, digital marketing coach & consultant, will openly & honestly answer your bug bearing questions week after week through to-the-point solo shows, insightful conversations with experts, and also fascinating conversations with YOU - the fabulous small business owners willing to share their challenges. If you fancy being a guest, simply head to LornaScully.com and apply! We’ll cover topics from running Facebook Ads, how to do SEO & Social Media all the way to how to make your website work harder for you and so much more! So expect short, to the point episodes that don’t just cover the WHAT to do and WHY to do it, but also the HOW to do it too. Plus, there will always be some kind of action point at the end of the episode for you to take away and DO. Because we don’t move forward, we don’t grow our business without ACTION! Are you ready to grow your business online?Lorna Scully Economics Marketing Marketing & Sales
Episodes
  • Showing Up With Confidence Whilst Running A Business With Kirsty Hulse
    Feb 22 2022

    It can feel really nerve-racking to show up online and post your thoughts & feelings, promote your business and try to sell more stuff. I get it. We've all been there.

    The confidence coach, motivational speaker & recovering agency owner, Kirsty Hulse joins me for this episode to share her wisdom around confidence.

    She's the lady in the know when it comes to this stuff and share some incredibly insightful nuggets of information including that around self-esteem, confidence & the fact she thinks that there is no one person on this planet that doesn't have confidence.

    As I mention in the episode, if you do nothing else, give Kirsty a follow on Instagram as her stories will always bring a smile to your face!

    Find a follow Kirsty: Instagram | Website

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    34 mins
  • Get Over The ICK Of Being Too Salesy - Tough Love Tuesdays
    Feb 1 2022

    Being "too salesy" is such a hang-up for so many of us in the small business world. However, in this episode, we wanted to share the ways to get over the ICK of trying to sell yourself, your products, or your services.

    We get that it can feel scary, but perhaps you may find there's a lightbulb moment within this episode that you can take away and into this year and all the years to come.

    In this episode, we share snippets such as:

    → Not getting caught up on the customer avatar stuff that you find online, but more delving into the psychographics of your potential customers.

    → how to become creative with diversifying your marketing

    → getting over the fact that you may piss some people off, but you may also not. Don't be scared to repeat your message.

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    We'd love to get your take on the subject, so please do drop us a DM on Instagram to let us know your thoughts & feedback!

    Liane's previous guest episode, her area of expertise & get to know her - Episode #55 - SEO & Shopify with Liane aka The Content Creator

    Find & follow Liane - Website | Instagram

    Find & follow Lorna - Website | Instagram

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    19 mins
  • 3 Ways To Drive Repeat Buyers Into Your Small Business
    Jan 31 2022

    Did you know it costs you about 5 x times as much to entice a new customer in to your business than it does to encourage a repeat buyer to buy again?

    No? Well you do now. Whether that's through actual money spent on advertising, energy on marketing or anything else - it all costs your and your business something.

    So in this episode I share 3 quick ways to encourage repeat business from your previous customers to get them to keep coming back time and time again.

    If you have any questions about is The Ecommerce Accelerator you can email me on hello@lornascully.com or come & join in the conversation over on Instagram @LornaScullyUK

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    27 mins
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