Join Blake Mallen as he sits down with Christa Crawford, the #1 global income earner at her company, whose organization spans multiple countries. Christa shares her remarkable journey from food stamps and a struggling custom furniture business to building one of the most successful organizations in direct selling—all while staying grounded in purpose, authenticity and unwavering belief.

In this episode, you will learn:

● How to transform limiting beliefs into unstoppable momentum

● Why showing up as your authentic self is your greatest competitive advantage

● The mindset shifts that turn obstacles into opportunities for growth

● How to build a purpose-driven business that attracts true believers

In this inspiring episode of SHIFT, host Blake Mallen sits down with Emily Ford—entrepreneur, speaker and brand builder—to talk about reinvention, personal branding and rediscovering purpose after the "messy middle." Emily shares her journey from early success in direct selling to rebuilding her business and identity with authenticity, resilience and faith.

Learn how she turned pain into purpose, mastered the art of personal brand storytelling and built a thriving community that values people over perfection.

In this episode, you will learn:

• How to turn your "messy middle" into a season of personal and professional growth
• Why your personal brand is your most powerful business asset
• How to build trust online by showing the real—not perfect—version of you
• The difference between building a following and building a community

Join Blake Mallen as he sits down with Karen Fettes, a top field leader who reached the pinnacle of her company's marketing plan in just 18 months and has sustained success for nearly 17 years. Karen shares how she's navigated life's hardest seasons—including her son's 18 brain surgeries, her husband's heart attack and the loss of all four parents since 2022—while building one of the most respected businesses in the profession. This episode is packed with insights on resilience, reinvention and leading with authenticity.

In this episode, you will learn:

• How to reframe challenges as opportunities for personal growth
• Why adaptability is the key to long-term success in direct sales
• The difference between patience and passivity in building your business
• How to build authentic community that keeps people engaged