Does Backyard have its UTMB Moment? With Stephanie Gillis-Paulgaard
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Does Backyard have its UTMB Moment? With Stephanie Gillis-Paulgaard
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About this listen
Stephanie is part of the core team of the Backyard Ultra World Championships. She is responsible for storytelling, brand management, and overall communications. Hence, she has seen the crazy growth, also behind the scenes, of this race across the world.
Tune in to episode 55 to find out if Backyard has its UTMB moment, how they are managing brand partnerships, and how they are creating the right stories for various audiences.
A must listen for any backyarder.
Learn more about Stephanie here:
https://www.linkedin.com/in/stephaniegillispaulgaardyeg/
https://edmontonunlimited.com/
Brought to you by Ned (https://thesalesmovement.co/), Markus (www.getlecka.com)
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