Doubling Down on First-Party Data - Rob van Gent
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Doubling Down on First-Party Data - Rob van Gent
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About this listen
Welcome to the second episode in the first series of our eCommerce Growth Show Benelux!
In the second vlog of eCommerce Growth Show Benelux, Truong Ly and Harry Willis sat down with Rob van Gent who's the Interim Head of Ecommerce Sales of Bissell.
Rob shared with us the importance of First Party Data, common mistakes when DTC brands are trying to scale, how companies should prepare for future ecommerce, social media impacts on the ecommerce for now and future, and some tips that help to grow your ecommerce business.
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