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Driven by Data: The Podcast

Driven by Data: The Podcast

Written by: Orbition Group
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About this listen

Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe. Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics. This podcast was created as a way for our industry's most respected leadership figures from across the world to give back to the Data & Analytics community, by sharing; knowledge, experiences and ideas, to inspire, innovate and provide real-life use cases on the industries most pressing topics/challenges.Copyright 2025 Orbition Group Economics Management Management & Leadership Politics & Government
Episodes
  • S2 | Ep 6 | Using Data to Understand and Change Culture with Ben Grinspan, Director of Cultural Strategy at Sparks & Honey
    Nov 16 2021

    In Episode 6 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Benjamin Grinspan, Director of Cultural Strategy at Sparks & Honey, where they discuss how organisations are using Data & Analytics to understand and change cultures, which includes:

    • What is culture
    • Why organisations require help in understanding culture
    • How better business decisions are made by understanding culture
    • How to quantify and categorise cultural change
    • How they’ve created a Cultural Intelligence Platform which uses AI & NLP to understand and predict cultural changes
    • The importance of prediction
    • Some real-life examples of how they’ve helped organisations understand culture
    • The role of bias in culture
    • The impact that cultural shifts and trends have on organizations
    • The relationship between culture and change
    • How to build more equitable organisations
    • The relationship between external & internal culture
    • The role of diversity & inclusion within a culture
    • What the culture of the new normal looks like


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    52 mins
  • Ep 49 | Crafting Your Career in Data Analytics with Karen Jean-Francois, Analytics Manager at Cardlytics
    Aug 31 2021

    In Episode 49 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Karen Jean-Francois, Analytics Manager at Cardlytics, where they discuss how people can craft the career they want in Data & Analytics, her humbling career journey so far and how she overcame imposter syndrome, which includes;

    • Moving from the Caribbean to Paris to London
    • Her struggles of living away from home & her family
    • The transition from performing at the European Championships into the world of Data
    • Why she hosts the Women In Data Podcast
    • How she was awarded the 20 in Data & Technology 2020
    • Why she struggled to find her place & voice
    • The importance of role models and networking on her career
    • How she joined Cardlytics as the only female in the team
    • Why she had a huge case of Imposter Syndrome and how she overcame it
    • How she realised it was all in her own mind
    • Why it prevented her from being promoted despite knowing she was doing great work
    • The importance of opening up about Imposter Syndrome
    • Why company culture is so important to deal with Imposter Syndrome
    • How to go from diagnosis to action (to start addressing the problem)
    • The journey from introvert with imposter syndrome to winning industry awards and podcast host
    • The technical V commercial debate
    • How she almost quit Data & Analytics to become a pastry chef
    • That she realized that she had so far let others decide what my career would look like
    • The importance of owning your own career and defining what you want it to be
    • Her top questions for crafting your career:

    1. Where are you at today?
    2. Where would you like to be and why?
    3. What's stopping you from getting there?
    4. How are you going to overcome these blockers?

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    47 mins
  • S2 | Ep 7 | Creating a Data Driven Organisation with Jordan Morrow, VP of Data Skills at Pluralsight
    Nov 23 2021

    In Episode 7 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Jordan Morrow, VP of Data Skills at Pluralsight, where they discuss how to build a truly data-driven organisation, which includes:

    • The true definition of data literacy
    • An insight into Pluralsight
    • How Covid-19 has allowed companies to understand the importance of being data literate when creating a competitive advantage
    • The importance of understanding what companies want to do with their data and how to go about building out a road-map to do it!
    • The importance of a companies ability to adapt and obtain a data strategy supported by leadership
    • How he goes about changing a companies culture and his work with the UN
    • What the future holds for world renowned Jordan Morrow!

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    45 mins
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