EP43: Your Dream Clients
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EP43: Your Dream Clients
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Narrated by:
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Written by:
The episode discusses the impact of chasing dream clients on business profitability and project pipeline. It emphasizes the importance of redefining the concept of dream clients and choosing clients based on data and strategy rather than aspiration. The comparison of project scenarios highlights the significance of profitability over aspiration in client selection.
Takeaways
- Dream clients can ruin business
- Profitability over aspiration
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