EP5- How Chewy Turned Customer Service Into Viral Marketing
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EP5- How Chewy Turned Customer Service Into Viral Marketing
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About this listen
In a world where Amazon and Walmart dominate the e-commerce space, Chewy, a pet food and supply retailer, has made a name for itself by focusing on customer service.
When a customer's dog passed away, Chewy stood up and did the unthinkable customer service move. They gave her a refund for her food, send flowers and a card, and even told the owner to donate the food to a local charity.
In today's episode, we focus on Chewy's dedication to going above and beyond for its customers; and how this has helped the brand go mega-viral and become one of the biggest e-commerce platforms in the world.
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About Our Show
On this show, we go deep on business, startups, self-improvement, and more to help you make sense of the big trends redefining work and success in a crazy mixed-up world.
Action Items is hosted by Ryan Duffy, Head of Programming, Partnerships, and Operations at Knowable, a venture-backed (a16z) audio learning startup acquired by Medium in 2021. Previous experience building venture-backed startups Digital Objects and Vidme.