Eliminating Barriers for Your Audience

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Eliminating Barriers for Your Audience

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Attention is today's rarest commodity. The average person sees between 2,000 and 10,000 ads a day. With high demand and low supply, how can you make sure your brand is noticed? And the challenge only increases for non-profits. This episode, Josh talks with Jason Rothman, the Executive Creative Director at J2. J2 is a marketing agency located in Philly. In this conversation, we look at their striking campaign to address the poverty in their home city.

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