Emotional Resonance
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Emotional Resonance
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About this listen
This episode explores emotional resonance in food and branding. Stephanie and Dan discuss why what we love to eat is often shaped by memory, culture, and context. Through stories ranging from Kraft mac and cheese to McDonald’s, Dan and Stephanie unpack why “authentic” is a limiting idea, and why resonance, integrity, and shared meaning matter more when creating brands that truly connect.
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