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Episode 2: Episode 2: Audience Consideration Sets
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On this episode - Audience Consideration Sets, we question the use of terminology like "targeting" and go on a journey into the art of intersectionality, while sharing stories that may make you re-think the initial stages of the planning process.
With Guests:
- Haem Roy, Sr. Manager of Branded Content & Integrated Solutions at Rogers
- Nicky Davis, Executive Director of Engagement and Inclusion at CBC
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