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From TikTok to YouTube to podcasts, Hispanic creators are transforming the digital world — and brands are finally taking notice.

In this episode, Jorge Mañón, CEO of Unlocking Consulting™ and The Moonfish Group™, and author of Unlocking the Hispanic Market: Untapped Opportunities for Business Growth, joins Lauren Hayes to explore how La Voz Digital — the collective voice of Hispanic creators — is reshaping influence, entrepreneurship, and authenticity online.

Discover how Hispanic digital leaders are:
🌎 Redefining online influence through cultural storytelling
💬 Blending Spanish, English, and Spanglish to reach global audiences
📱 Driving trends, brand trust, and community growth
💡 Turning connection into commerce and visibility into empowerment

With over $3.7 trillion in Hispanic economic impact and rising digital dominance, this conversation reveals why La Voz Digital is not a trend — it’s the future of influence in America.

🎧 Listen now and learn how connection, culture, and creativity move markets.

📚 Sources & Research

• Nielsen (2024) – Hispanic Digital Engagement Report
• ThinkNow Research (2023) – The Hispanic Cultural Connection
• Collabstr (2024) – Influencer Marketing Report
• Hispanic Marketing Council (2023) – Bilingual Media Trends Study
• Latino Donor Collaborative (2023) – U.S. Latino GDP Report
• Edelman Trust Barometer (2023) – Consumer Trust Among Hispanic Audiences
• Spotify (2024) – Podcast Listener Insights
• Mañón, Jorge (2023) – Unlocking the Hispanic Market: Untapped Opportunities for Business Growth

#UnlockingTheHispanicMarket #MoonfishMarketing #LaVozDigital #HispanicInfluence #HispanicCreators #BiculturalIdentity #DigitalCulture #LatinoEntrepreneurs #Spanglish #BrandTrust #HispanicMarketing #CulturalI