Summary

In this episode of the Market My STR Show, Scott and Jeremy discuss their journey in the short-term rental (STR) industry, focusing on marketing strategies, co-hosting experiences, and lead generation. They share insights from the STR Wealth Conference, emphasizing the importance of building credibility and utilizing technology in their business. The conversation also touches on partnership dynamics and the potential integration of AI in their operations.

Takeaways

• 30% of podcasts only last one episode.
• Our goal is to reach $10 million in booking revenue.
• Marketing strategies are crucial for filling property calendars.
• Building relationships with guests is key to success.
• Social proof is important for attracting clients.
• Tech stack decisions will evolve as the business grows.
• Partnerships require open and honest communication.
• Learning from industry conferences is invaluable.
• AI will play a significant role in the future of STRs.
• Continuous improvement is essential for business growth.

Chapters

00:00 Podcast Milestones and Goals

03:12 Marketing Strategies for STRs

06:10 Co-Hosting Insights and Experiences

09:22 Lead Generation and Client Engagement

12:33 Building Credibility in the Market

15:18 Exploring New Opportunities

18:36 Navigating Partnerships and Conversations

21:23 Tech Stack for STR Management

24:25 Insights from STR Wealth Conference

30:25 Future Directions and AI in STRs