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Explaining SEO to a Finance Director

Explaining SEO to a Finance Director

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This week, Luke and Jessica meet up with Ali Holliday, a Finance Director in Devon (if you can't tell by the incredible accent).

We talk about what SEO means to her, which isn't all the technical stuff but mostly about finance (can you blame her? She's a finance person!). Ali is here today to make SEO more relatable to those who perhaps are not involved in the day-to-day work of an agency. Trust me, she's much more tech-oriented than it sounds—she even voice-notes Google!

We also run through a few Google updates and discuss what we think these could mean for businesses.

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