Exploring Trends in Men's Aesthetics
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Exploring Trends in Men's Aesthetics
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About this listen
In this episode, we are joined by Marisa Stringer, NP-CANS, and Kevin Harrington, MSN, APRN, FNP-C, for an engaging discussion on the rising trend of cosmetic procedures among men. As societal views on masculinity evolve and social media's influence grows, more men are seeking aesthetic enhancements. Our guests delve into the shifting dynamics of the industry, emphasizing how practitioners can capitalize on this growing market by directing part of their focus toward male patients. They explore effective communication strategies tailored to men, the role of partners in influencing decisions, and the emerging trends that are reshaping male aesthetics. Additionally, they highlight the importance of creating a welcoming environment for men and the critical need for practitioners to have a solid foundation in aesthetic practices to successfully cater to this expanding demographic. Tune in to gain valuable insights into how the male aesthetic market is evolving and how you can adapt your approach to better serve this population.