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Kicking off the new year is Brand Strategist, Thought Leader, and Entrepreneur, Amanda Sabreah, who joins Glenn on the Field to discuss why athletic talent alone is not enough when it comes to building a strong personal brand and achieve success. Amanda shares the most common ways athletes misposition themselves, including being inauthentic, oversaturating social media, and failing to understand their true market value. She explains why modern sports demand more than performance, why stats and skills do not automatically lead to off-the-field or court success, and how athletes must stand out in a crowded marketplace. Amanda also breaks down brand sequencing strategies to increase visibility and secure endorsements, and how missequencing can lead to reputational damage, financial loss, consumer distrust, and an inconsistent narrative. She also discusses the difference between rebranding and repositioning, and how athletes can break free from the box fans often place them in before their full story is told.

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In this special Year in Review episode, host Glenn Hames steps back onto the Field to reflect on the conversations, lessons, and major themes that shaped 2025 for focused, driven athletes. Glenn revisits some of the biggest takeaways around mindset, leadership, thinking like a CEO, using AI and data for recruiting, athletic fashion trends, tips on mastering the media interview and the real-life preparation needed to compete not just in your sport, but in life. He revisits the components of effective storytelling to connect with your community and brands and highlights this years compelling stories from the Field Goals Spotlight and Athletic Spotlight series. Glenn also looks ahead to what is coming in 2026, including key updates in the NCAA landscape, transfer rules, NIL education, and important football and basketball recruiting calendar dates every athlete and parent should know, designed to help you reset, refocus, and step into the new year with clarity and confidence.

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Parker Byrd, Middle Infielder for the ECU Pirates, joins Glenn on the Field for the next installment of the Focused Driven Athlete: Athletic Spotlight. Parker shares his journey growing up in South Eastern, NC, becoming a standout high-school infielder, and earning an early scholarship to East Carolina University in the ninth grade. He opens up about the tragic boating accident the summer before college that resulted in a below-the-knee amputation of his right leg, nearly derailing his athletic scholarship. Parker discusses the mental and physical battle of his recovery, the mindset shift that helped him rebuild his identity, and what it took to return to the field as the first NCAA baseball player to compete with a prosthetic leg. He reflects on the moment he made his historic collegiate return to the field, the support that carried him, and how adversity and resiliency reshaped his purpose. Parker also shares why he now lives a purpose-driven life as a motivational speaker and what he hopes other amateur athletes can learn from his story.

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