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Founder to Founder

Founder to Founder

Written by: Virgin StartUp
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About this listen

Welcome to “Founder to Founder,” the brand-new podcast series from Virgin StartUp.


This is where real conversations happen – founder to founder – as we dive into the crucial role that mentorship and community play in the journey of building a business.


Each episode, we sit down with inspiring founders to uncover the lessons they’ve learned, the guidance that shaped them, and the people who helped them along the way.


Join our host, Luke Johnstone, founder of PACK’D, Young Entrepreneur of the Year winner and Startup Mentor.


Luke started and scaled his disruptive food business, generating over £15M in sales delivering impactful products to more than 1 million customers.


PACK'D originally launched with support and funding from Virgin StartUp and now Luke returns to support the next generation of founders as a Virgin StartUp Mentor.


Brought to you by Virgin StartUp.

Hosted on Acast. See acast.com/privacy for more information.

Virgin StartUp
Economics Leadership Management & Leadership
Episodes
  • How Abi Selby Took Spabreaks.com From Idea to Industry Leader
    Jul 24 2025

    How Abi Selbey grew a £36m business built on inclusivity, purpose, and mission to change an industry


    This week, we’re joined by Abi Selby, the founder of Spabreaks.com — the UK’s leading spa booking platform, sending over 16,000 people to spas every week.


    Abi shares the full story of how she spotted a gap in the market, made wellness more accessible, and grew her business through sheer grit, strong relationships, and a commitment to purpose.


    We talk about:


    • Her lightbulb moment (on a golf buggy, no less)
    • Making spa and wellness inclusive for people with cancer, disabilities and beyond
    • Surviving COVID as a founder — and bouncing back stronger
    • The role of mentorship and surrounding yourself with the right people
    • Why founders need to celebrate the small wins — and protect their own wellbeing, too


    If you’re looking for an honest, inspiring conversation with a founder who’s been through it all and kept her mission front and centre — this one’s for you.


    FOLLOW ABI:

    LinkedIn


    FOLLOW SPA BREAKS:

    Instagram


    FOLLOW VIRGIN STARTUP

    If you’re an early-stage founder looking for support to help you start up, join the Virgin StartUp Community to connect with other founders, mentors and advisors to support you through your journey.


    Community.virginstartup.org

    Instagram

    YouTube

    TikTok

    Linkedin


    Hosted by Luke Johnstone, founder of PACK’D, Young Entrepreneur of the Year winner and Startup Mentor.


    Luke started and scaled his disruptive food business, generating over £15M in sales delivering impactful products to more than 1 million customers.


    PACK'D originally launched with support and funding from Virgin StartUp and now Luke returns to support the next generation of founders as a Virgin StartUp Mentor.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    34 mins
  • The Peanut Butter Pioneer: Pip Murray’s Startup Journey
    Jul 9 2025

    Ten years ago, Pip Murray was blending nut butter in her kitchen after marathon training. Today, she’s the founder of a multi-million pound food brand, stocked in major supermarkets, with a cult following.


    In this episode of Founder to Founder, Pip shares the full, unfiltered story. From her first market stall on cold winter weekends to securing manufacturing, branding on a shoestring, and raising her first £120k on Crowdcube.


    Listen in if you’re:

    • Starting a food brand (or thinking about it)
    • Wondering whether to take the leap
    • Looking for honest insight on product, people and purpose


    FOLLOW PIP & NUT

    Instagram

    TikTok


    FOLLOW PIP

    LinkedIn


    FOLLOW VIRGIN STARTUP

    If you’re an early-stage founder looking for support to help you start up, join the Virgin StartUp Community to connect with other founders, mentors and advisors to support you through your journey.


    Community.virginstartup.org

    Instagram

    YouTube

    TikTok

    Linkedin


    Hosted by Luke Johnstone, founder of PACK’D, Young Entrepreneur of the Year winner and Startup Mentor.


    Luke started and scaled his disruptive food business, generating over £15M in sales delivering impactful products to more than 1 million customers.


    PACK'D originally launched with support and funding from Virgin StartUp and now Luke returns to support the next generation of founders as a Virgin StartUp Mentor.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    43 mins
  • From Gucci to Digital Guidebooks: Andy McNulty’s Unexpected Startup Journey
    Jun 25 2025

    In this episode of Founder to Founder, we sit down with Andy McNulty—ex-CEO of Victoria Beckham and co-founder of Touch Stay, the digital guidebook platform used by thousands of hospitality businesses worldwide.


    Andy’s journey into tech entrepreneurship is anything but traditional. From CFO roles at Gucci and Alexander McQueen to launching a SaaS startup with no technical background, he shares how intuition, resilience, and a strong sense of purpose helped him build, scale, and eventually sell Touch Stay.


    We explore:


    • How a binder full of flies sparked a SaaS business
    • Why Virgin StartUp’s accelerator was a game-changer
    • The moment COVID accelerated growth instead of ending it
    • What it’s really like selling your ‘business baby’
    • Why mentorship, gut instinct and “play money” matter more than perfection
    • Life after exit—and why he’s not done with tech just yet


    Andy also reflects on grief, identity, health scares, and the emotional cost of letting go. This is a raw, insightful look at building something meaningful—and knowing when to walk away.


    If you’re a founder juggling the high-stakes world of SaaS, or wondering what it takes to go from startup to sale—this episode is full of gold.


    FOLLOW ANDY

    LinkedIn


    FOLLOW VIRGIN STARTUP

    If you’re an early-stage founder looking for support to help you start up, join the Virgin StartUp Community to connect with other founders, mentors and advisors to support you through your journey.


    Community.virginstartup.org

    Instagram

    YouTube

    TikTok

    Linkedin


    Hosted by Luke Johnstone, founder of PACK’D, Young Entrepreneur of the Year winner and Startup Mentor.


    Luke started and scaled his disruptive food business, generating over £15M in sales delivering impactful products to more than 1 million customers.


    PACK'D originally launched with support and funding from Virgin StartUp and now Luke returns to support the next generation of founders as a Virgin StartUp Mentor.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    40 mins
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