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Fr8 Marketing Gurus

Fr8 Marketing Gurus

Written by: DemandJen
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About this listen

We are the premier destination for marketing professionals within the transportation and logistics industries, where they can find inspiration, guidance, and community in their journey to drive impactful marketing strategies and innovations.

We aspire to create a dynamic and inclusive platform that transcends geographical boundaries, bringing together marketing leaders, experts, and enthusiasts from around the world to exchange ideas, share insights, and collaborate on shaping the future of transportation and logistics marketing.

Through engaging and thought-provoking content, we envision our podcast becoming a trusted source of knowledge and inspiration, empowering our listeners to navigate the complexities of the transportation and logistics landscape with confidence and creativity.


© 2026 Fr8 Marketing Gurus
Economics Marketing Marketing & Sales
Episodes
  • EP 2: Women in Supply Chain: Driving Change with Marina Mayer
    Feb 9 2026

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    In this episode of Fr8 Marketing Gurus, Jennie sits down with Marina Mayer, Editor-in-Chief of Food Logistics and Supply & Demand Chain Executive, and the visionary behind the Women in Supply Chain Forum. They dive into the intentionality behind building authentic communities in logistics, the evolution of media in supply chain, and how events like the Women in Supply Chain Forum are driving real change—not just professionally, but personally.

    Marina shares behind-the-scenes insights into launching an award-winning event without an events background, the importance of mentorship and branding, and why setting boundaries at work is essential for long-term success. They also discuss emerging industry trends like AI, robotics, and workforce development—and how to lead with unshittified values in a tech-driven world.

    🔥 Topics Covered:

    • Women-led leadership and community building in supply chain
    • AI, automation, and the future of work
    • Branding yourself professionally and personally
    • Managing remote teams with trust and flexibility
    • Influencer marketing in logistics

    📍Learn more about the Women in Supply Chain Forum:
    https://www.womeninsupplychainforum.com

    📢 Follow Marina Mayer on LinkedIn:
    https://www.linkedin.com/in/marinamayer/

    Don’t forget to like, comment, and subscribe for more conversations that matter in freight and logistics marketing.

    #SupplyChain #WomenInSupplyChain #LogisticsLeadership #FreightMarketing #AIInLogistics #Mentorship #WorkforceDevelopment #Unshittification #Intentionality #FreightMarketingGurus

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    49 mins
  • Building Better Businesses: Lessons from the Growth Department
    Feb 2 2026

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    Tune into this episode of Fr8 Marketing Gurus, where we sit down with Chelsey Reynolds, the visionary Founder of Growth Department, renowned for her insight into shaping successful growth trajectories. Known for engineering two successful exits, Chelsey is here to demystify the strategies and shifts poised to redefine markets in 2025 and beyond.

    Explore pivotal growth strategies for 2026 and how they can be adapted to your business. Learn from Chelsey's wealth of experience interviewing leaders with successful exits, and discover whether those lessons still hold true today. We also delve into the transformative role of AI in modern marketing, providing actionable insights for logistics professionals.

    With a strong focus on practical strategy and execution, Chelsey provides indispensable advice for companies aiming to reach their next stage of growth and build better businesses.

    🔗 Connect with Chelsey Reynolds on LinkedIn: Chelsey Reynolds LinkedIn

    🌐 Visit the Growth Department: growthdepartment.com

    👉 Subscribe, like, and hit the bell to ensure you don't miss insights from leading minds in logistics marketing!

    Keywords: growth strategies 2026, marketing shifts 2025, AI in marketing, business growth, logistics

    #GrowthStrategies #LogisticsMarketing #BusinessGrowth #AIinMarketing #NextGenMarketing


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    51 mins
  • Freight Marketing That Actually Works: Real Talk with Sandy Cahill
    Jan 12 2026

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    In this episode of FR8 Marketing Gurus, Jennie Malafarina sits down with Sandy Cahill of Cahill Consulting for a no-BS conversation about what’s actually working in trucking and logistics marketing today.

    🎯 Topics we cover:

    • Why content still reigns—and how to do it right
    • The role of thought leadership and executive branding on LinkedIn
    • Demand generation tips from 15+ years at DAT
    • Why events are changing—and how to adapt
    • What intentionality in marketing really looks like
    • Sales and marketing alignment (and where it breaks down)
    • How to stand out in a sea of “great service” claims
    • Rethinking strategy for 2026 and beyond

    🚛 Whether you’re a freight tech founder, a logistics marketer, or scaling a brokerage, this episode is packed with insight, candor, and real-life lessons.

    🗣️ Let’s stop hoping and start marketing with purpose.

    👉 Connect with Sandy: https://www.linkedin.com/in/sandycahill

    👉 Contact Jennie: https://www.linkedin.com/in/jenniemalafarina

    🔔 Don’t forget to like, comment, and subscribe for more real marketing talk in freight and logistics.

    #TruckingMarketing #LogisticsMarketing #FreightTech #B2BMarketing #ContentMarketing #SalesEnablement #ThoughtLeadership #FreightMarketingGurus

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    44 mins
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