Gal Biran: How Base Is Turning Customers Into a GTM Force Multiplier
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.
Add to cart failed.
Please try again later
Add to wishlist failed.
Please try again later
Remove from wishlist failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
Gal Biran: How Base Is Turning Customers Into a GTM Force Multiplier
-
Narrated by:
-
Written by:
Most B2B companies treat customers as an audience. The best ones treat them as a growth channel.
In this episode, I'm joined by Gal Biran, Founder & CEO of Base to unpack what it looks like when customers become your most powerful GTM lever, helping you market, sell, and onboard at scale.
We go deep on:
- Why the walls between CS, sales, and marketing are collapsing, and what fills the gap.
- How Base's acquisition of Everafter shaped their vision for AI-powered customer programs.
- Why your customers are your most underutilised influencers, and how to activate them.
- What "scaled intimacy" actually means in the age of AI agents
If you run a CS team, lead revenue, or are thinking about how AI reshapes the customer relationship, this one is worth your full attention.
adbl_web_anon_alc_button_suppression_c
No reviews yet