How AI Is Transforming Careers & Digital Marketing | GetWyse Podcast

In this episode of the GetWyse Podcast with Kellie Anderson & Christopher Smith, we explore how AI is transforming careers, digital marketing, and business operations with Sr. Director Operations & Delivery of TechWyse, Raghuram Sitarram, whose journey spans from visual effects to marketing leadership at TechWyse. Discover how AI tools like ChatGPT are driving efficiency, empowering teams, and reducing fear through experimentation. Raghu shares insights on AI integration across departments, the shift from job displacement to empowerment, and how businesses can unlock growth by embracing artificial intelligence in 2025 and beyond.

Hosted on Acast. See acast.com/privacy for more information.

How to Build a High-Performing Digital Marketing Team | GetWyse Podcast

In Episode 3 of the GetWyse Podcast, hosts Kellie Anderson and Chris Smith sit down with Robert Rego, Director of Strategy & Growth at TechWyse Internet Marketing, to explore his 13-year journey from being cashier at Harvey’s to scoring internships at Universal Music Canada and ultimately thriving in the world of digital marketing. We dive deep into the ever-changing landscape of SEO, content marketing, and social media strategy, discussing how self-taught skills and meaningful internships have reshaped digital careers. Robert reveals top marketing leadership tips, how to hire for soft skills, and why collaboration and autonomy are key for team success. If you're into entrepreneurial mindset development, data-driven marketing, and creating a holistic user-focused digital strategy, this episode is packed with insights you won’t want to miss. Tune in for actionable takeaways on succeeding in today’s fast-paced online marketing world!

Hosted on Acast. See acast.com/privacy for more information.

The Evolution of SEO: From Basics to the Rise of GEO | GetWyse Podcast

In this episode of the GetWyse Podcast, we explore the evolution of search engines, from Yahoo and Web Crawler to Google’s rise and the birth of SEO. We cover major updates like Google’s Panda and Penguin, and dive into the emerging field of Generative Engine Optimization (GEO). Learn how AI is shaping search results and the challenges of no-click searches and rising competition. Plus, discover how AI impacts content creation and the importance of human oversight. Stay ahead with insights on SEO and AI trends to keep your digital strategies competitive.

Hosted on Acast. See acast.com/privacy for more information.