🎙 Getting to Hell Yes! with DD Lee | Owning the Message in Property Management

In this episode of Getting to Hell Yes!, I talk with DD Lee, President of NARPM and leader at Pure Property Management, about how property managers can reclaim the narrative and the respect that they deserve.

DD puts it simply:

“The biggest problem we’re solving is the perception that landlords and tenants are on opposite sides. We’re actually in the middle and we can bring both together.”

We unpack what that means in real terms:

*How education and ethics can rebuild trust between residents and owners

*Why standardization and data are the keys to fair housing conversations

*How NARPM 2.0 is working to professionalize property management before regulation does it for us

*And how technology can actually give people more time — not take it away

If you care about the future of housing, the reputation of property management, or how leadership can create real change, this episode will hit home.

🔔 Subscribe for more Getting to Hell Yes! conversations about PropTech, leadership and modern real estate.

#GettingToHellYes #NARPM #PurePropertyManagement #PropertyManagement #RealEstateLeadership #Housing #PropTech #Innovation #Operations #IrisCX #GTHY

🎙 Getting to Hell Yes! with Brittney White | Why Build-to-Rent Needs Its Own Playbook

In this episode of Getting to Hell Yes!, I sit down with Brittney White, Director of BTR Sales and Institutional Relationships at Roofstock | Mind, to unpack one of the biggest misunderstandings in property management:

“A huge misconception in the industry is thinking you can just plug and play a multifamily model into BTR.”

Brittney shares how her team is reshaping Build-to-Rent (BTR) operations by blending the precision of multifamily with the flexibility of single-family and doing it through centralized tech, smarter leasing, and real human connection.

We talk about:

* Why BTR isn’t just multifamily with fences and garages

How centralization actually improves* resident experience

* The hidden costs legacy operators miss

* The future of BTR as a stand-alone asset class

* And why trusting yourself might be the most powerful business strategy there is

This one’s for the operators, investors, and innovators who know the playbook is changing and are bold enough to write a new one.

🔔 Subscribe to the channel for more conversations on PropTech, leadership, and the future of real estate.

#GettingToHellYes #BuildToRent #BTR #PropertyManagement #PropTech #Roofstock #Mind #RealEstateInnovation #Leadership #Operations #IrisCX #GTHY

🧰 Getting to Hell Yes! with Sean Landsberg | Why Maintenance Is the Real Heart of Property Management

In this episode of Getting to Hell Yes!, I sit down with Sean Landsberg, Founder and CEO of AppWork, to talk about something most of the industry overlooks. The real heartbeat of property management: maintenance.

Sean put it perfectly:

“Maintenance has a direct impact on every KPI in property management.”

We dive into how AppWork is transforming the way maintenance teams work from the field techs who keep buildings running to the property managers balancing speed, cost, and quality.

In this episode, we cover:

* Why maintenance is the most important (and most ignored) part of property management

* How AppWork is making the hardest job in real estate easier

* The link between maintenance, retention, and resident happiness

* What it really takes to build tech that people want to use

* How empowering your maintenance team can save your business

Sean and I share a deep respect for the people doing the real work on the ground. They are the first responders of property management. If you’ve ever managed turns, work orders, or resident churn, this one’s for you.

🔔 Subscribe for more Getting to Hell Yes! conversations about PropTech, leadership, and the future of real estate.

#GettingToHellYes #AppWork #PropTech #PropertyManagement #MaintenanceTech #Leadership #Innovation #Operations #RealEstateTech #IrisCX #GTHY