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Girl Means Business

Girl Means Business

Written by: Kendra Swalls
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About this listen

Welcome to the Girl Means Business podcast, the ultimate destination for creative female entrepreneurs looking to elevate their small businesses to new heights! Join your host Kendra Swalls, a former teacher turned photographer and marketing expert, as she, and her guests, share invaluable insights and actionable strategies every week.

Whether you're just starting out or already on your entrepreneurial journey, this podcast is your go-to resource for inspiration, guidance, and practical tips. Kendra's laid-back and fun approach will make you feel like you're chatting with a close friend over a cup of coffee (or wine...no judgment here).

Get ready to dive into engaging conversations with successful female entrepreneurs, industry experts, and thought leaders who have mastered the art of building and growing businesses. They'll share their stories, triumphs, challenges, and insider secrets, giving you the tools you need to navigate your own entrepreneurial path.

From marketing hacks and social media strategies to productivity tips and personal development, the Girl Means Business podcast covers it all. Each episode is packed with actionable takeaways that you can implement right away, helping you level up your business game while having a blast along the way.

Join the growing community of fierce and fabulous female entrepreneurs who are taking the business world by storm. Tune in to the Girl Means Business podcast every week, and together, let's turn your dreams into reality!

© 2026 Girl Means Business
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Episodes
  • Photography Marketing Mistakes That Are Costing You Clients
    Mar 4 2026

    Send Me A Message or Question About This Episode

    You can be incredibly talented behind the camera… and still unknowingly make your business look unprofessional.

    In this episode of the Girl Means Business Podcast, I’m sharing 8 common mistakes photographers make that quietly hurt their credibility, confidence, and bookings. These aren’t dramatic red flags — they’re small habits that feel harmless but can change how potential clients perceive your brand.

    We’re talking about things like:

    • Posting your editing queue online (and why it may make clients feel like a number)
    • Being vague about what you actually do (“I capture moments” isn’t a marketing strategy)
    • Hiding who you are instead of building a personal brand
    • Only posting photos instead of building connection
    • Failing to follow up with inquiries (hint: people are busy, not uninterested)
    • Making your booking process overly complicated
    • Only marketing when you’re slow
    • Minimizing your business instead of owning your expertise

    Professionalism isn’t about being stiff or corporate. It’s about being clear, confident, and consistent.

    If you want to book more clients and build a photography brand that feels trustworthy and established, this episode will help you identify what might be holding you back — and how to fix it.


    🎧 Tune in to learn how to elevate your photography business and avoid the small mistakes that could be costing you big opportunities.

    It's a SECRET PODCAST just for YOU!

    If you are tired of fighting with an algorithm or keeping up with social media trends, then it's time to change things up!

    Inside the 7-day Booking Blueprint private podcast I am sharing the EXACT marketing strategy that has kept my photography business booked for the last 8 years!

    Start Listening NOW --> https://girlmeansbusiness.myflodesk.com/pivatepod

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Show More Show Less
    28 mins
  • Automations Every Photographer Needs (To Save Time & Book More Clients)
    Feb 25 2026

    Send Me A Message or Question About This Episode

    If you feel like you’re constantly answering the same emails, sending the same information, and following up manually with every inquiry… this episode is for you.

    In today’s episode of the Girl Means Business Podcast, we’re talking about the essential automations every photographer should have in place to save time, reduce stress, and increase bookings — without losing the personal touch.

    Automations aren’t about being robotic. They’re about being consistent. And consistency builds trust.

    In this episode, you’ll learn:

    • The must-have inquiry response automation that builds instant professionalism
    • Why follow-up emails are critical (and how to automate them)
    • How to create a simple nurture sequence that turns subscribers into clients
    • Editing workflow and automation tips
    • Tips for creating and scheduling content in a way that feels authentic but still give you more time

    If you’ve ever felt like you’re the bottleneck in your own photography business, these simple systems can change everything.

    Marketing doesn’t have to depend on your energy, your mood, or your schedule. With the right automations in place, your business can keep moving forward — even when life gets busy.

    It's a SECRET PODCAST just for YOU!

    If you are tired of fighting with an algorithm or keeping up with social media trends, then it's time to change things up!

    Inside the 7-day Booking Blueprint private podcast I am sharing the EXACT marketing strategy that has kept my photography business booked for the last 8 years!

    Start Listening NOW --> https://girlmeansbusiness.myflodesk.com/pivatepod

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Show More Show Less
    29 mins
  • 10 Minute Marketing Strategies for Photographers
    Feb 18 2026

    Send Me A Message or Question About This Episode

    Feel like you don’t have time to market your photography business?

    Between sessions, editing, family life, and everything else on your plate, marketing can easily fall to the bottom of the list. But what if growing your photography business didn’t require hours of content creation — just 10 intentional minutes a day?

    In this episode of the Girl Means Business Podcast, I’m sharing simple, practical marketing actions photographers can take in 10 minutes or less. These quick wins are designed to help you stay visible, build relationships, and increase inquiries — without adding more overwhelm to your schedule.

    You’ll learn:

    • How to use small pockets of time (like school pickup or practice) to market your business
    • Simple social media engagement strategies that increase visibility
    • Easy email marketing actions that build trust
    • Quick website and SEO updates that improve bookings
    • How to follow up strategically to convert more inquiries

    Marketing doesn’t have to be complicated or time-consuming. When done consistently, small daily actions can create serious momentum in your photography business.

    If you’ve been saying, “I don’t have time to market,” this episode will show you how to make progress — even on your busiest days.

    It's a SECRET PODCAST just for YOU!

    If you are tired of fighting with an algorithm or keeping up with social media trends, then it's time to change things up!

    Inside the 7-day Booking Blueprint private podcast I am sharing the EXACT marketing strategy that has kept my photography business booked for the last 8 years!

    Start Listening NOW --> https://girlmeansbusiness.myflodesk.com/pivatepod

    Support the show

    Join The Marketing Collective FREE Facebook Group for Photographers

    https://www.facebook.com/share/g/1Bt71yqEg4/

    _______________________________________

    Got a burning biz question?
    I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill

    _______________________________________

    💡 Let’s Grow Your Business (The Easy Way!):

    Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources

    1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact

    _______________________________________


    🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)

    Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit

    Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/

    ______________________________________
    Let’s Be Business Besties!

    Instagram: www.instagram.com/girlmeansbusiness

    Facebook: www.facebook.com/girlmeansbusiness

    Show More Show Less
    25 mins
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