Right now is the easiest time to grow on social media, especially with the rise of yapping videos. What is yapping exactly? It’s basically just a talk to camera reel. Whether the idea of yapping on camera feels scary for you or you’re just not sure where to start, I’m going to walk you through my favorite tips and a simple formula to help you start creating your own yapping videos.

In this episode we’ll be covering:

• Why we all love yapping videos on Instagram so much right now, especially with the rise of AI content.
• Do yap videos actually convert? We'll look at real examples of successful yapping videos.
• How to create yap videos when speaking on camera feels scary and the real reason you hate how you sound on camera.
• A peek behind the scenes of creating a yapping reel and why I usually do three takes of all my videos.
• A walkthrough of my simple 30 Second Reel Formula.

Featured content in this episode:

• Lonelinessdoctor: Making friends as an adult
• Sabrinakaylor: I own three coffee shops in GA
• Hindirlane: Smartest things we did was create a family email
• The thirty second yap formula

Recommended episodes:

• Episode 103: Hot Take: We’re Following Accounts Where We See a Reflection of Ourselves
• Episode 108: Why You NEED To Take Content Creation Seriously
• Episode 109: The Human Side of Content That Sells
• Episode 114: Intellectual Property vs. Content Inspiration: Protecting Your Work as a Creator

Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)

Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!

We're diving into a hot topic: content copying. I’m breaking down the difference between inspiration vs copying, how to protect your intellectual property, and I’m sharing personal experiences of copyright infringement and the best ways to handle it all.

We'll talk about what you can do when your content is taken without credit, the right and wrong ways to get inspired, and why it's so important to celebrate your own originality in the online space. If you’ve ever wondered when to shout someone out or how to make sure your ideas are protected, this episode is for you!

In this episode we’ll be covering:

• The difference between content copying, inspiration, and intellectual property and why it matters.
• My own experiences with copyright infringement, how I handled it and what I wish I had done differently.
• Deciding when to take legal action vs. letting things go and what options are available to you for dealing with content theft.
• Trending or viral content vs Intellectual Property: enjoying when others use the concept and knowing what’s “teachable” vs. just “inspired content.”
• Best practices when it comes to other people's content: obtaining explicit, written permission before reposting others’ content and knowing when to tag another creator to give credit where it is due.
• My method for handling content inspiration when I can’t recall the original creator.

Recommended episodes:

• Episode 35: Turning Inspiration into Unique and Original Content
• Episode 42: Your Simple B-Roll Can Become Easy Reels That Actually Convert
• Episode 63: Was That an Ad? Even the Big Brands are Making it Personal
• Episode 95: Building Real Community with Stories and Shared Moments
• Episode 107: Where To Find Content Ideas So You’re Always Ready To Post
• Episode 111: It’s How You Fill in the Blanks That Makes the Hook Unique to You

Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)

Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!

Instagram Stories have become my biggest sales funnel to date, even rivaling my email list, and I’m going to walk you through my proven strategy that works for both launches and daily content. This strategy includes how I start my day, incorporating interactive elements like stickers and sliders, with a mix of both business and personal content to keep followers engaged. I’ll break down how I structure stories like a sales page from introducing offers to sharing testimonials and we’ll also touch on real life marketing brilliance that leans on nostalgia and relatability to build trust and boost conversions.

In this episode we’ll be covering:

• How Instagram Stories became my most powerful sales funnel for business growth.
• My step by step Instagram Stories strategy for launching high-ticket offers.
• Mixing personal life and business in Stories to encourage audience interactions.
• Using Instagram insights to analyze which Stories get the most engagement.
• Increasing Story conversions with link stickers, sliders and ManyChat.

Recommended episodes:

• Episode 62: Why You Don’t Need Fancy Content to Stand Out
• Episode 72: Creator Style Content is for Everyone, Even You
• Episode 73: Staying Top of Mind with Instagram Stories
• Episode 95: Building Real Community with Stories and Shared Moments
• Episode 109: The Human Side of Content That Sells

Send a message!

If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)

Join me in the Reels Lab!

Love this conversation? Make sure to follow and subscribe so you never miss an episode.

Connect with me on Instagram!