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Grow Law Podcast

Grow Law Podcast

Written by: Sasha Berson Grow Law
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The Grow Law Podcast brings you insightful conversations with leaders in the legal business field, discussing practical ideas that will help you grow your law firm, expand your reach, generate more revenue, and make your law firm more valuable.Copyright © 2026 Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Stuck at $2–$5M? The Brutal Truth About Scaling to 8 Figures — with Luis Scott
    Feb 4 2026

    Eager to scale past $5M? It’s going to be stressful and deeply uncomfortable. In this episode, Sasha Berson sits down with Luis Scott of 8 Figure Firm Consulting, who’s helped 30+ firms jump from low 7 figures to $10M, $20M… and even $100M+. They break down 3 vital growth stages, why 50%+ growth should feel chaotic, and what you *must* change today if you want to scale to $10M. Tune in now.


    📰 About Luis Scott:

    Luis Scott is the founder of 8 Figure Firm Consulting, where he helps law firm owners break through growth ceilings and scale from low 7 figures to 8 figures and beyond. As a former managing partner and COO, Luis understands that real, meaningful growth is disruptive. He has personally helped 30+ law firms double, triple, and reach $10M–$100M+ in revenue.


    👉 Sasha and Luis explore:

    — Why most ambitious law firm owners stall at $2–$5M

    — The 3 distinct growth stages, and why 50%+ growth is chaotic by design

    — What *actually* breaks when firms scale fast: leadership, systems, sales, and control

    — Why marketing may not be your problem… but sales or leadership is

    — The hidden cost of breaking through to $10M+ revenue that no one warns you about


    👉 Main Takeaways from the Episode:

    — Define your growth stage (0–25%, 25–50%, or 50%+) and align your expectations for stress.

    — Audit before increasing your marketing spend. If leads exist but conversions don’t, the issue is likely sales.

    — Set your growth pace intentionally for the next year. Choose controlled growth (25–30%) or prepare for disruption if scaling faster.

    — Get an outside business diagnosis. Most owners overvalue their firm’s health; an advisor will surface blind spots quickly.


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/


    📞 Connect with Luis Scott:

    • Website: https://www.8figurefirm.com/

    • LinkedIn: https://www.linkedin.com/in/luisscottjr


    📞 Connect with Sasha Berson:

    • LinkedIn: https://www.linkedin.com/company/grow-law/

    • Instagram: https://www.instagram.com/grow_law/

    • YouTube: https://www.youtube.com/@growlaw

    • Facebook:https://www.facebook.com/growlaw

    • Email: info@growlaw.co

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights

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    33 mins
  • New Level, New Devil: How to Scale Your Law Firm (Without Breaking It) — with Mary Ellen Murrah
    Jan 28 2026

    Scale too slow… and you stall. Scale too fast… and you break! Where’s the sweet spot? In this episode, Sasha Berson welcomes Mary Ellen Murrah of Vista Consulting to talk about org charts, mid-level leadership, and the systems your law firm needs to grow faster. You’ll discover how to create a strong accountability culture, build KPIs, and (as a bonus!) run a really cool “vacation test” for your employees. Watch now!


    📰 About Mary Ellen Murrah:

    Mary Ellen Murrah is a brilliant law firm strategist and Chief Strategy & Marketing Officer at Vista Consulting Team. Drawing on 16+ years of experience working with personal injury firms across the U.S., she helps owners resolve their intake breakdowns, build rock-solid leadership layers, and grow their firms with way more clarity and control.


    👉 Sasha and Mary explore:

    — Why most law firm owners struggle to scale (hint: a broken org chart is usually the culprit)

    — How intake leakages are quietly destroying your marketing ROI

    — The real meaning of “manage by numbers”: which reports actually matter

    — Why mid-level leadership (COO, Director of Intake, HR) is your ticket to freedom and growth

    — How to choose a sustainable growth pace (do not compare to the firm down the street)


    👉 Main Takeaways from the Episode:

    — Run the “vacation test.” Step away for a few days and track what breaks — that’s where your org chart needs fixing.

    — Audit your intake conversion. Small improvements can dramatically lower your cost per signed case.

    — Stop managing by gut feel. Identify 3–5 core numbers (intake, conversion, case flow) and review them weekly.

    — Add one layer of leadership. Even a single mid-level role (intake, ops, or HR) can free up time and stabilize growth.


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/


    📞 Connect with Mary Ellen Murrah:

    • Website: https://vistact.com/

    • LinkedIn: https://www.linkedin.com/in/maryellenmurrah/


    📞 Connect with Sasha Berson:

    • LinkedIn: https://www.linkedin.com/company/grow-law/

    • Instagram: https://www.instagram.com/grow_law/

    • YouTube: https://www.youtube.com/@growlaw

    • Facebook:https://www.facebook.com/growlaw

    • Email: info@growlaw.co

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights

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    39 mins
  • $20K to Multi-Millions: The Top Growth Moves for Savvy PI Lawyers — with Laura Ramos James
    Jan 21 2026

    Do you need massive budgets, billboards, or TV ads to grow? Not quite! In this episode, Sasha Berson sits down with Laura Ramos James, a brilliant Texas PI lawyer who built a multi–million dollar law firm on an initial $20,000/year marketing budget, and NO office or staff. Laura breaks down how Facebook groups, nonprofits, and identity-driven branding became her secret weapon to earning 6- and 7-figure cases.


    📰 About Laura Ramos James:

    Laura Ramos James is an award-winning personal injury attorney and founder of Ramos James Law. Recognized as a 2025 “Changemaker” and a multi-year Super Lawyers Rising Star, Laura has won hundreds of high-stakes injury cases — including multiple seven-figure recoveries — emerging as a trusted advocate for Spanish-speaking and disadvantaged communities across Texas.


    👉 Sasha and Laura explore:

    — How Laura grew a multi–million-dollar firm on a $20K budget with no office or staff

    — How to land 6- and 7-figure cases through Facebook groups

    — The identity-based marketing strategy that builds valuable connections

    — How nonprofits are a powerful engine for brand visibility and referrals

    — The shift from lawyer to CEO — and why your brand must outgrow you


    👉 Main Takeaways from the Episode:

    — Identify your identity groups (culture, hobbies, parent or faith circles) and start engaging with them.

    — Spend 3–5 hours weekly in local Facebook groups correcting misinformation and answering questions.

    — Partner with nonprofits and offer free education; small rooms often outperform big budgets.

    — Build a multi-channel foundation early so your brand isn’t dependent on a single marketing source.

    — Shift from “lawyer doing everything” to CEO building systems — delegate legal and admin work so your brand can scale.


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/


    📞 Connect with Laura Ramos James:

    • Website: https://www.ramosjames.com/laura-ramos-james/

    • LinkedIn: https://www.linkedin.com/in/laura-ramos-james/


    📞 Connect with Sasha Berson:

    • LinkedIn: https://www.linkedin.com/company/grow-law/

    • Instagram: https://www.instagram.com/grow_law/

    • YouTube: https://www.youtube.com/@growlaw

    • Facebook:https://www.facebook.com/growlaw

    • Email: info@growlaw.co

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights

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    33 mins
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