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Handle The Sh!T

Handle The Sh!T

Written by: Tanya Wilson & The Crew at HomeField East Valley
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About this listen

Where business gets real, and sht gets handled.


Hosted by Tanya Wilson—CEO of HomeField East Valley and co-founder of HomeField Onsite Environmental—Handle the Sh!t! is the unfiltered, boots-on-the-ground podcast for septic professionals, small business owners, and blue-collar teams who know what it takes to run a tight ship in a messy world.


Each week, Tanya sits down with a genuine member of the HomeField team—from techs in the trenches to the behind-the-scenes brains—sharing raw conversations, real-life lessons, and practical strategies to build stronger businesses, better teams, and badass leadership.


This isn’t just talk. It’s the real stuff: field stories, team dynamics, systems, growth, mindset, and the occasional shovel in the dirt. We're not here to sugarcoat—we’re here to handle it.


Perfect for tradespeople, service business owners, and anyone who believes in grit, growth, and getting sh*t done with integrity.


Expect honesty. Expect tools. Expect to be fired up.

© 2026 Handle The Sh!T
Economics Leadership Management Management & Leadership Marketing Marketing & Sales
Episodes
  • #11 - Kick Off To 2026 - Alignment over Hustle to Build a Scalable Septic Business
    Jan 28 2026

    📍 OVERVIEW

    In the first Handle the Sh!t episode of 2026, Tanya Wilson pulls back the curtain on one of the most impactful leadership practices she has implemented in nearly 17 years in the wastewater industry. This episode is a deep dive into how intentional team alignment, transparency, and shared ownership thinking can completely transform a septic business.

    Fresh off a powerful annual team meeting, Tanya walks listeners through exactly how she reviews financials with her team, celebrates wins, builds accountability, and aligns personal and professional goals across the company. This is not a theory. These are real systems, real conversations, and real results that have helped HomeField East Valley grow, scale, and build a culture people are proud to be part of.

    If you want a septic business that runs with clarity, buy‑in, and momentum, this episode is a must‑listen.

    🧠 TOPICS WE COVER

    • Why your mindset as an owner sets the tone for your entire team
    • How transparency around financials builds trust and buy‑in
    • What an annual alignment meeting should actually look like
    • Using reviews and data to reinforce culture and performance
    • Why team goal setting fuels retention and accountability
    • How alignment creates scalable growth, not burnout

    ✨ 5 THINGS YOU’LL LEARN

    1. How to run an annual team meeting that drives real alignment and ownership
    2. Why sharing revenue, profit, and expenses reduces resentment and confusion
    3. How to use reviews and wins to reinforce culture and pride
    4. Why measuring performance is non‑negotiable for scaling
    5. How personal goals tied to team goals increase engagement and retention

    🔗 RESOURCES & LINKS

    • 🌐 HomeField East Valley
      https://www.homefieldEV.com
    • 💬 Slack, Team communication platform
      https://slack.com
    • 📲 CHIIRP, Customer communication and review automation
      https://chiirp.com/
    • 📱 Connect with Tanya on Instagram
      https://www.instagram.com/homefieldeastvalley

    💬 QUOTE OF THE EPISODE

    “Alignment is what allows you to scale. Hustle alone will never get you there.

    🎧 Thanks for Listening to Handle The Sh!T!

    If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
    We’re building something bigger than a business — we’re raising the bar for this industry.

    👉 Don’t forget to follow the show so you never miss an episode.
    👉 Drop us a review — it helps more badass pros find us.
    👉 Got an idea, question, or story to share? We’d love to hear it.

    🔗 Connect With Us:

    🌐 Website: HomeFieldOnsite.com/East-Valley
    📸 Instagram: @HomeFieldEastValley
    📘 Facebook: @HomeFieldEastValley
    🎵 TikTok: @WeDoEpicShit
    🎥 YouTube: @homefieldeastvalley
    🐦 X (Twitter): @HomeFieldEastValley
    💼 LinkedIn: Tanya Merritt Wilson
    📧 Email: Tanya@homefieldonsite.com

    Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

    #HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit #HandleTheShit

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    25 mins
  • #10 - 5 Mindset Shifts to Build a Kick-Ass Septic Business
    Nov 18 2025

    In this solo episode of Handle the Sh!t, Tanya Wilson drops the mic on what really drives a successful septic business — and it’s not just trucks, tools, or trenches. It’s your mindset.

    Tanya shares five powerful mindset shifts that have helped her grow multiple septic companies, lead a team, and build a brand that stands out in a traditionally old-school industry. From handling daily chaos to leading with intention and bouncing back like a badass, this episode is a firestarter for anyone ready to lead their business — and themselves — to the next level.

    🧠 TOPICS WE COVER

    • Why your mindset is your greatest business asset
    • How to shift from burnout to intentional leadership
    • The secret to building trust and boosting sales without being pushy
    • What rest has to do with success (yes, seriously)
    • Why collaboration wins over competition every time

    ✨ 5 THINGS YOU’LL LEARN

    1. Why believing everything is figureoutable gives you power
    2. How showing up to solve, not just sell, grows trust (and profits)
    3. The importance of rest to avoid burnout and scale smart
    4. How to develop resiliency so you can bounce back faster
    5. Why collaborating with other companies elevates the entire industry

    🔗 RESOURCES & LINKS

    • 💡 GrowthDay – Tanya’s go-to personal development app → www.growthday.com (14 day FREE trial)!

    • 📱 Connect with Tanya: @ladieskickinass @tanyawilson.page

    • 🌐 Learn more about franchising opportunities: https://www.homefieldonsite.com/partnerships/

    💬 QUOTE OF THE EPISODE

    “Your business becomes unstoppable when you decide you’re unstoppable.” — Tanya Wilson

    🧼 EPIC AFFIRMATION

    “I am building a legacy, not just a business. My mindset fuels the future I’m creating.”

    🎧 Thanks for Listening to Handle The Sh!T!

    If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
    We’re building something bigger than a business — we’re raising the bar for this industry.

    👉 Don’t forget to follow the show so you never miss an episode.
    👉 Drop us a review — it helps more badass pros find us.
    👉 Got an idea, question, or story to share? We’d love to hear it.

    🔗 Connect With Us:

    🌐 Website: HomeFieldOnsite.com/East-Valley
    📸 Instagram: @HomeFieldEastValley
    📘 Facebook: @HomeFieldEastValley
    🎵 TikTok: @WeDoEpicShit
    🎥 YouTube: @homefieldeastvalley
    🐦 X (Twitter): @HomeFieldEastValley
    💼 LinkedIn: Tanya Merritt Wilson
    📧 Email: Tanya@homefieldonsite.com

    Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

    #HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit #HandleTheShit

    Show More Show Less
    18 mins
  • #9 - Automation Isn't Cold - It's The Sh!T with Heidi Hooker
    Nov 6 2025

    Automation gets a bad rap — but what if it's not cold and robotic... what if it’s actually the key to unlocking freedom, consistency, and deeper connection with your customers? In this episode of Handle the Sh!t, Tanya Wilson and marketing queen Heidi Hooker break down how automating the right tasks actually makes your septic business more human — not less.

    From setting up review requests and customer follow-ups to streamlining your social media and install communications, they’re sharing real-life strategies you can implement right now to save time, boost revenue, and improve every part of the customer journey. If you’re ready to work smarter (not harder), this episode is packed with gold.

    🧠 TOPICS WE COVER

    • Why automation creates more connection, not less
    • Tools we use to automate follow-ups, reviews, and content
    • How to build your brand with scheduled, consistent marketing
    • Simple automations that improve customer communication
    • How AI is changing the game in septic and service businesses
    • Why your future team (and buyer!) will thank you for automating now

    ✨ 5 THINGS YOU’LL LEARN

    1. The #1 automation you should implement first (hint: it’s reviews!)
    2. How to create automated customer touchpoints without sounding robotic
    3. How to schedule a full month of marketing in a few hours
    4. What tools we use to automate our installs, follow-ups, and content
    5. How small automations each month can lead to massive impact in 1–3 years

    🔗 RESOURCES & LINKS

    • 🛠️ Social Pilot – Our favorite scheduling tool → www.socialpilot.co
    • 📷 Canva – Design graphics with ease → www.canva.com
    • 💬 ServiceTitan – Our CRM and dispatch platform → www.servicetitan.com
    • 📱 CHIRP – Text message automation platform → www.chirp.io
    • 🔁 Septic Strong Community – Get monthly content calendars + marketing help → Join Here

    💬 QUOTE OF THE EPISODE

    “Automation doesn’t replace your connection — it amplifies it.” — Heidi Hooker

    🧼 EPIC AFFIRMATION

    “I’m allowed to work smarter, not harder. I create ease through systems and serve through struc

    🎧 Thanks for Listening to Handle The Sh!T!

    If today’s episode fired you up or hit home, send it to someone in the field who needs to hear it.
    We’re building something bigger than a business — we’re raising the bar for this industry.

    👉 Don’t forget to follow the show so you never miss an episode.
    👉 Drop us a review — it helps more badass pros find us.
    👉 Got an idea, question, or story to share? We’d love to hear it.

    🔗 Connect With Us:

    🌐 Website: HomeFieldOnsite.com/East-Valley
    📸 Instagram: @HomeFieldEastValley
    📘 Facebook: @HomeFieldEastValley
    🎵 TikTok: @WeDoEpicShit
    🎥 YouTube: @homefieldeastvalley
    🐦 X (Twitter): @HomeFieldEastValley
    💼 LinkedIn: Tanya Merritt Wilson
    📧 Email: Tanya@homefieldonsite.com

    Handle The Sh!T! is powered by HomeField East Valley — where septic gets done right, and business gets handled.

    #HandleTheShitPodcast #HomeFieldEastValley #SepticStrong #WastewaterWarriors #TradesTalk #WeDoEpicShit #HandleTheShit

    Show More Show Less
    20 mins
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