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Heart And Profit Podcast

Heart And Profit Podcast

Written by: Eugene Berezin
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About this listen

Welcome to "Heart And Profit," where I equip coaches and service providers with the insights and strategies needed to achieve unapologetic success. Each episode is a deep dive into the personal stories, tips, and proven techniques that help you build a thriving high-ticket coaching business. Hosted by Eugene Berezin, "Heart And Profit" blends personal experiences with expert advice, guiding you through the intricacies of developing a strong personal brand and creating high-value services. You'll hear from successful coaches and service providers who have navigated the challenges of the online space, sharing their journeys and the strategies that helped them succeed. What You'll Learn: Proven methods for launching and scaling an online coaching or mentorship business that reflects your passion and expertise. Effective techniques for developing and pricing high-ticket offers that deeply resonate with your target audience. Mastering online marketing and sales to attract and convert high-value clients through platforms like LinkedIn and YouTube. Inspirational stories and practical examples from top-performing coaches and service providers. Tools and advice to stand out in a crowded market and overcome common challenges. Join me on "Heart And Profit" to connect with a community of like-minded individuals who are committed to making a meaningful impact through their work. Subscribe now and start your journey towards a successful and fulfilling coaching business.2024 Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Why I Stopped Pursuing My US Therapist License (And Started Mentoring Instead)
    Feb 17 2026

    Is getting your mental health license in the US actually harder than immigrating here? For me, the answer was yes.

    In this episode of the Heart and Profit Podcast, I share my raw, unfiltered origin story—from working as a Clinical Psychologist in Russia to navigating the bureaucratic nightmare of the US licensing system. I reveal why I walked away from the traditional "private practice" path, pivoted into Software Engineering, and eventually built a mentorship business that allows me to help more people without the red tape.

    If you are an established therapist or coach feeling trapped by the "time-for-money" model, this video explains exactly how to realign your identity and build a business that serves YOU.

    🚀 WORK WITH ME Ready to escape the clinical burnout trap? Book a 'Private Practice Audit' to see how we can diversify your income:

    🔗 https://cztr6g073tp.typeform.com/to/QFJcZYZf

    CHAPTERS

    00:00 The "American Dream" Myth

    00:40 Clinical Psychologist: Russia vs. The US

    02:20 Starting Over from Scratch (The Reality)

    05:48 Why Licensing Was Harder Than Immigration

    11:25 The Pivot: Therapist ➡️ Engineer ➡️ Mentor

    14:51 The "Heart & Profit" Model for Therapists

    17:57 How to Escape the "Time-for-Money" Trap

    👇 CONNECT WITH ME

    LinkedIn™: https://www.linkedin.com/in/eugene-berezin/

    Instagram: https://www.instagram.com/eugene.berezin/

    YouTube: https://www.youtube.com/@HeartAndProfitPodcast

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    22 mins
  • The Uncomfortable Truth About Strategy — Why It Slows You Down Before It Speeds You Up
    Jan 29 2026

    Every new strategy will slow your business down by about 20%. That's not a reason to avoid it — but it is a reason to stop reaching for strategy when what you actually need is clarity.

    In this episode, I break down why hiring another coach, buying another playbook, or adding another funnel often makes things worse — not better. When you're operating from fear, reactivity, or control, strategy becomes a coping mechanism, not a growth lever. And I've watched it happen in rooms where people paid $30,000 and still couldn't execute.

    You'll learn:

    • Why strategy doesn't work until you do — until your true self is in the driver's seat
    • How we use new strategies to regulate our nervous system instead of solve real problems
    • What it actually looks like to approach a challenge from clarity, curiosity, and calm
    • Why your current challenge IS your strategy — if you know how to see it

    Apply for Clarity 6-month private container for founders ready to lead from self $4,500 — Klarna available | HIPAA compliant https://cztr6g073tp.typeform.com/to/LC6cTsgQ

    Connect with Eugene

    LinkedIn https://www.linkedin.com/in/eugene-berezin/

    Instagram https://www.instagram.com/eugene.berezin/

    YouTube https://www.youtube.com/@Eugene.Berezin

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    24 mins
  • Why I Rebuilt My Entire Container — And What Was Missing From Every Program I Joined
    Jan 27 2026

    If I can't have joy in my business, I don't want it. And yet — I wasn't supported the way I needed to be when navigating big pivots, big decisions, and big life transitions. I had strategy. I had two great coaches. What I didn't have was support to unblock myself.

    In this episode, I share the personal journey that led me to completely redesign my container. Why I stopped leading with strategy. Why I now start with unblocking your true self through Internal Family Systems and hypnotherapy. And why suffering in business is optional — even when pain is not.

    You'll learn:

    • Why strategy without self-energy creates more chaos, not less
    • How I use IFS, hypnotherapy, and ego states therapy to unblock execution
    • What my 6-month container actually includes — and who it's for
    • Why livestreaming is the most authentic channel left in the age of AI

    Apply for Clarity 6-month private container for founders ready to lead from self $4,500 — Klarna available https://cztr6g073tp.typeform.com/to/LC6cTsgQ

    Connect with Eugene

    LinkedIn https://www.linkedin.com/in/eugene-berezin/

    Instagram https://www.instagram.com/eugene.berezin/

    YouTube https://www.youtube.com/@Eugene.Berezin

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    25 mins
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