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High-Key Growth | The Podcast

High-Key Growth | The Podcast

Written by: Geena Greguric
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About this listen

High-Key Growth is here to help early-stage founders, solopreneurs, and marketers learn how to achieve rapid growth while running extremely lean. Join marketing expert Geena Greguric as she sits down with founders, marketers, and other growth experts as they share how they reinvented the wheel so you don’t have to.

© 2025 High-Key Growth | The Podcast
Economics Marketing Marketing & Sales
Episodes
  • Making Account Based Marketing a Key Tool in Your Marketing Strategy
    Jan 28 2025

    Learn how to unlock the potential of Account Based Marketing (ABM) and take your growth strategy to the next level on this episode of High-Key Growth. Listen in as Sendoso’s Co-CEO, Kris Rudeegraap, offers insights into why AMB has become a game-changing strategy for businesses.

    In this episode, Kris covers:

    • How to identify and target the right accounts to maximize ABM success
    • Cost-effective ways for early-stage companies to implement ABM strategies
    • Tips for aligning sales and marketing teams to deliver personalized, high-impact campaigns

    Hot Links
    Sendosos Website
    Connect with Kris on LinkedIn
    Email Kris at kris@sendoso.com


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    23 mins
  • #010 - Early-Stage B2B Content Strategy
    Sep 26 2024

    Content marketing is a critical piece of the puzzle for B2B businesses, but is often one of the most challenging pieces to execute when you have very little bandwidth during the early stages of growth. Beam Content Co-Founder, Brooklin Nash, shares tips and tricks for building a content-driven brand as a founder or solo marketer.

    In this episode, Brooklin covers:

    • Low-cost market research and validation tools and processes
    • Critical elements of effective product positioning and messaging
    • Common mistakes early-stage founders often make

    Hot Links
    Beam Content Website
    Connect with Brooklin on LinkedIn
    Email Brooklin at brooklin@beamcontent.co

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    47 mins
  • #009 - Product Marketing Essentials for an Early-Stage Company with Jada Gale
    Jul 7 2024

    For early-stage companies, a product marketing hire isn't often your first priority, but product marketing as a function is necessary for the success of your solutions and market fit. Idelic's Jada Gale stopped by High-Key Growth to discuss product marketing tips for the B2B business that needs hyper-growth with a limited bandwidth.

    In this episode, Jada covers:

    • Low-cost market research and validation tools and processes
    • Critical elements of effective product positioning and messaging
    • Common mistakes early-stage founders often make

    Hot Links
    jgale@idelic.com
    Product Marketing Alliance
    Connect with Jada on LinkedIn

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    39 mins
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