When you're hiring a sales leader, distinguishing between an elite salesperson and a good salesperson can be tricky. Identifying the right character traits is one thing, but finding a person with truly elite sales skills is another. Using MEDDICC as a guide, Andy Grosso of Fortra Search talks with Jack Napoli, co-developer of the MEDDICC methodology and his partner Steve Ammann, about finding, landing, and empowering sales leaders who have a true mastery of key MEDDICC skills: "M" metrics, "I" the ability to identify initiatives and pain, and "C" the ability to build champions. Once you find an elite salesperson, attracting them, closing them, and empowering them is also key.
This podcast will help you find and hire the right sales leader for your company, no matter whether its a Series A startup or a public company.