How 4x4 shapes brand image | Deep Drive Podcast | Autocar India
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How 4x4 shapes brand image | Deep Drive Podcast | Autocar India
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4x4s make up just a minuscule portion of overall sales in India but have an outsized impact on product appeal. On this episode of the Autocar Deep Drive Podcast powered by Kotak Mahindra Prime, Hormazd Sorabjee - Editor, Autocar India - and Sergius Barretto - Managing Editor, Autocar India - discuss how 4x4 go beyond adding capability and help share brand identities.
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