On this episode of the STICK TALK podcast, the boys sit down with Daniel Fazio to talk about how he built a $500,000/month cold email funnel, the benefits and downsides of running a SaaS company, the strategic benefits of starting with a service, and more!

Check out the full episode on YouTube: https://youtu.be/XB4oi3dFLzE CONNECT WITH DANIEL: Twitter: https://x.com/thedanielfazio?lang=en YouTube channel: https://www.youtube.com/@UCAZYWlcFd2zcmAwwIxhHjRA

Instagram: https://www.instagram.com/thedanfazio/ TikTok: https://www.tiktok.com/@coldemailwizard?lang=en ABOUT THE GUEST: Daniel Fazio is the creator of Cold Email Wizard, Co-Founder of Client Ascension and ListKit CONNECT WITH THE BOYS Andre's Twitter: https://bit.ly/43CmRpj Andre's YouTube channel: https://bit.ly/43JeVTc Christian: https://bit.ly/3rG7D5b Christian’s YouTube: https://bit.ly/3OaEhmX Dan: https://bit.ly/3Oxcted WORK WITH THE BOYS Implement our cold email system into your own business: https://bit.ly/3YbkUz5 Time stamps: 00:00 - Intro 01:00 - Daniel's business introduction 02:08 - Improving directness and value in funnel content 04:50 - Optimizing upsells and video engagement for higher ROAS 08:50 - Testing simpler funnels for B2B buyers 13:00 - The strategy behind low ticket offers and break-even ROAS 16:16 - Why low ticket funnels are hard and what it takes to succeed 23:00 - Testing outreach and ads: challenges and strategies 27:46 - Selling cold email services 30:33 - Scaling an email agency 34:09 - Agency vs. SaaS valuation and growth 38:00 - Selling done-for-you vs. coaching services 42:27 - Scaling SaaS growth and the role of services 45:00 - SaaS success strategies and examples Topics: #saastips #coldemail #leadgeneration #agencygrowth