How Did You Hear About Us?
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How Did You Hear About Us?
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About this listen
What if the way you measure your marketing is doing more harm than good? Let’s uncover why the age-old question, "How did you hear about us?" is outdated, ineffective, and even damaging to your brand. Is it time to rethink how you track success? Why do big brands never ask this question, how does bad data lead to bad decisions, and the secret to building a marketing strategy that truly works? Are you ready to leave amateur hour behind?
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