How To Position Your Coaching Business With Maria Guy
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How To Position Your Coaching Business With Maria Guy
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About this listen
You don't need a million-dollar marketing budget to build a thriving business. Maria Guy shares how she used her construction background to build a successful coaching practice, all by leveraging practical solutions and her existing network. We talk about why over-serving early clients creates lifelong customers, the importance of being practical, and how to use strategic partnerships to scale quickly.
Maria also talks about finding your unique business voice, how to navigate client expectations, and why authenticity beats copying others. If you're in the early stages of business or feeling stuck in your growth, Maria's story will inspire you to rethink how you approach growth, partnerships, and networking.
Timestamps:
00:00 — Cold Open & Intro
03:37 — Maria's Journey: From Construction to Coaching
05:27 — The Power of Structure in Building a Business
06:00 — Using Your Network to Build a Consulting Business
09:37 — Over-Serving Early Clients to Build Loyalty
12:20 — The Importance of Building Credibility Early
14:21 — The Mistake of Copying Others' Business Models
17:52 — Partnering with Others to Scale Your Business
Links:
Guest: Maria Guy
LinkedIn: www.linkedin.com/in/mariaguy