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IMpulse - The Influencer Marketing Podcast

IMpulse - The Influencer Marketing Podcast

Written by: Phyllo
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About this listen

Welcome to IMpulse - The Influencer Marketing Podcast, hosted by Prateek Panda of Phyllo. We talk to the best and brightest in influencer marketing to hear their stories and share their experience, creating meaningful and engaging conversations that provoke, educate and inspire.Copyrights © 2024 All Rights Reserved by Phyllo Economics Marketing Marketing & Sales
Episodes
  • Welcome to Impulse: The Influencer Marketing Podcast
    Apr 18 2023
    Welcome to IMpulse: The Influencer Marketing Podcast. We talk to the best and brightest in influencer marketing to hear their stories and share their experience, creating meaningful and engaging conversations that provoke, educate and inspire. Keep up with the latest trends and heed the advice of some of the leading figures in the industry.
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    2 mins
  • Exploring the Evolving Landscape of Influencer Marketing with Aaron King, VP of Influencer Growth and Innovation at R&C PMK
    Apr 18 2023
    Welcome to Impulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Aaron King, a ten-year veteran in influencer marketing who is the current VP of Influencer Growth and Innovation at Rogers and Cowan PMK, a legendary talent agency that has represented icons like Paul Newman, Cary Grant, and Rita Hayworth. Aaron shares his insights on different aspects of influencer marketing ranging from authenticity, how to implement an influencer marketing strategy, and defining and measuring the success of influencer marketing campaigns.
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    35 mins
  • Exploring the Growth of Influencer Marketing in the Age of Web 3.0 with Scott Guthrie, Director General at Influencer Marketing Trade Body
    Apr 18 2023
    Welcome to Impulse, The Influencer Marketing Podcast. I'm your host Prateek Panda, VP of Marketing at Phyllo. Today's guest is Scott Guthrie, Director General at Influencer Marketing Trade Body, as well as a renowned professional adviser on influencer marketing, conference speaker, host of the Influencer Marketing Lab podcast, and media commentator. In this episode, Scott shares his perspective on the growth of influencer marketing, the impact of Web 3.0, and brand safety in influencer marketing.
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    34 mins
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