Bob Scowcroft: A Carrot Caper Birthed The Organic Label
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About this listen
#257: Before the USDA organic seal existed, the movement was held together by trust, community… and the courage to confront fraud when it appeared. Bob Scowcroft, former executive director of CCOF and co-founder of OFRF, tells the inside story of the famous “carrot caper” - a scandal that forced the public, the press, and the state of California to take organic seriously. Bob also recalls the Alar apple crisis, Meryl Streep’s pivotal advocacy moment, the messy path toward unified standards, the political fights in Washington, the role of Senator Leahy, and the moment the organic movement transformed into an organic industry.
https://realorganicproject.org/bob-scowcroft-birth-organic-label-257
The Real Organic Podcast is hosted by Dave Chapman and Linley Dixon, engineered by Brandon StCyr, and edited and produced by Jenny Prince.
The Real Organic Project is a farmer-led movement working towards certifying 1,000 farms across the United States this year. Our add-on food label distinguishes soil-grown fruits and vegetables from hydroponically-raised produce, and pasture-raised meat, milk, and eggs from products harvested from animals in horrific confinement (CAFOs - confined animal feeding operations).
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We believe that the organic standards, with their focus on soil health, biodiversity, and animal welfare were written as they should be, but that the current lack of enforcement of those standards is jeopardizing the ability for small farms who adhere to the law to stay in business. The lack of enforcement is also jeopardizing the overall health of the customers who support the organic movement; customers who are not getting what they pay for at market but still paying a premium price. And the lack of enforcement is jeopardizing the very cycles (water, air, nutrients) that Earth relies upon to provide us all with a place to live, by pushing extractive, chemical agriculture to the forefront.
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