Company culture isn’t a perk or a poster on the wall. In this episode, Jimmy explains why culture must be designed with intent, not left to drift.

He unpacks how clear expectations, consistent behaviours and visible leadership turn culture into something practical – a framework that helps people perform better, make smarter decisions and pull in the same direction.

Liz Barclay meets Jimmy Barber – who helps organisations perform better by fixing the culture that shapes how people actually work.

Leaving a large organisation to work for yourself is often framed as an escape. Escape from politics, hierarchy, meetings that go nowhere. Escape into freedom. That part is real — but it’s only half the story.

For many people who step out of corporate life, the attraction is control. Control over time, priorities, and the kind of work you do. The chance to decide your own future rather than fit into someone else’s structure. But what’s less discussed is what replaces the structure you leave behind.

Liz Barclay meets Jimmy Barber – who helps organisations perform better by fixing the culture that shapes how people actually work.

Too many small business owners think they have to figure everything out by themselves. In this episode, Jimmy and Liz challenge that mindset. They talk candidly about why seeking support isn’t a weakness but a survival skill – from mentors and peers to trusted advisers and networks. The message is simple: the right help, at the right time, can save years of trial and error and make growth feel far less lonely.

In this last episode of the series, Liz Barclay meets Jimmy Barber – who helps organisations perform better by fixing the culture that shapes how people actually work.