In this episode of the Gold Coast Podcast, Eric sits down with Joseph Santiago, Managing Member of Advanced Professional Services (APS), celebrating 20 years in business since founding APS in 2006.

Joseph specializes in professional liability insurance—including medical malpractice, lawyers' professional liability, and errors & omissions (E&O)—helping licensed professionals protect what matters most: their livelihood, license, and practice. APS serves clients across Florida and in 26 other states.

This conversation goes beyond insurance and gets into the real drivers of long-term success: becoming a trusted advisor, avoiding short-term thinking, building your network the right way, and staying hungry without letting ego or greed take over.

In this episode, we cover:

• Why Joseph built APS to be more than “just an insurance agency.”
• Medical vs. legal clients (and how the firm evolved)
• The simplest framework for ethical, sustainable sales
• Communication that prevents misalignment (and why phone calls still win)
• Networking without “instant gratification” (and why it compounds)
• First-generation college students: the “now what?” gap and how to fix it
• Longevity mindset: mobility, health, and staying ambitious long-term

Connect with Joseph Santiago / APS:

• Website: advancedprofessional.com
• Also on: Instagram, LinkedIn, Facebook (search “Advanced Professional Services”)

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Thank you all for listening in on today's episode of The Gold Coast Podcast!