The coaches making consistent revenue are following the same handful of rules. Those who are broke, stressed, and bleeding cash are the ones breaking those exact rules every single time.

In this episode, Tom Kroll joins RJ Bates to break down the core business rules he sees repeated across the most profitable coaching businesses. If your business makes money but your net worth isn’t growing, this episode will show you why.

You’ll Learn How To:

• Build real generational wealth beyond just money
• Avoid common traps that keep entrepreneurs in chase mode
• Protect your business by understanding your numbers
• Strengthen your mindset through daily reading

What You’ll Learn in This Episode:

• (04:05) RJ's journey in real estate investing
• (07:28) Five primary things that bring down entrepreneurs
• (07:59) Why measuring net worth matters more than chasing cash flow
• (10:44) Revenue must come before branding, websites, or logos
• (12:10) The danger of stopping what works after one bad outcome
• (16:59) Never partner when you can hire
• (20:16) Wealth vs success
• (21:03) Five people who should influence your decisions
• (25:40) Rule #6: Why projects fail when everyone involved is part-time
• (26:45) Your first hire should almost always be an executive assistant
• (29:18) How reading daily builds real generational wealth
• (30:26) What generational wealth really means
• (36:04) “The money is in the database,” and why ignoring this keeps you broke
• (37:12) Rule #10: Why every entrepreneur must know how to read a P&L
• (41:54) Why chasing new leads creates burnout and instability

Who This Episode Is For:

• Coaches who are building long-term businesses
• Entrepreneurs who are tired of living in reaction mode
• Business owners who want stability, clarity, and control
• Anyone serious about wealth, leadership, and legacy

Why You Should Listen:

If you want fewer regrets and better decisions in business and life, this conversation delivers. Tom Kroll shares the rules that most people learn too late, as well as rules that protect your income, time, and family.

Other Resources:

• Apply now for Coaching Inc.’s private mastermind at coachinginc.com